Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #LiveStreaming #ProgrammaticAds #AdRecall

Austrian retail ads achieve 29% recall, exceeding digital ad benchmark: IAB Austria's AdSuccess Handel 2025 report reveals retail advertising achieved 28.6% recall rates in November 2025, surpassing overall digital benchmarks. https://ppc.land/austrian-retail-ads-achieve-29-recall-exceeding-digital-ad-benchmark/ #RetailMarketing #AdRecall #DigitalAdvertising #Austria #AdPerformance