Product problems (or design problems, or engineering problems) are not customer problems.
By separating one north star (the customer) into as many separate goals as there are disciplines, we fray the integrity of the product team while making the customer experience worse and worse.
Stop inventing product problems. There are plenty of real problems out there waiting to be solved. https://spavel.medium.com/stop-solving-product-problems-start-solving-customer-problems-6c9cf3e28db3





