Senior Marketing Director @ Zoolatech (600+ FTE)
Follow for marketing strategies that deliver results
| Personal website | https://khomichenko.com |
| https://www.linkedin.com/in/volodymyrkh/ | |
| Bluesky | https://bsky.app/profile/khomichenko.com |
| Personal website | https://khomichenko.com |
| https://www.linkedin.com/in/volodymyrkh/ | |
| Bluesky | https://bsky.app/profile/khomichenko.com |
What’s the marketing technique you hate the most, and why does it drive you crazy?
What’s the most genius marketing strategy a company has ever used that completely blew your mind?
Mastodon Tactic #5: How to Grow Your Audience
Follow the 80/20 rule on Mastodon to avoid looking spammy: 80% value (educational tips, insights, engagement) and 20% promotion. Try this mix — 40% education, 25% replies/boosts, 20% culture, 15% business updates. Value-first builds trust and authority fast.
Steve Jobs’ Rule #2: Forge your own path.
Ignore industry rules. Blaze new trails. Build product categories that didn’t exist before.
This is how category leaders are made.
#B2BMarketing #TechLeadership #Innovation #Startups #ContentMarketing
What’s a product or service that’s a complete scam but people keep buying because of brilliant marketing?
The Dunning Kruger Effect reveals a powerful truth about learning and leadership.
We start with high confidence from limited knowledge, then face the valley of doubt as reality sets in.
True mastery comes through persistence, practice, and humble understanding.
Recognizing this curve prevents premature arrogance and encourages continuous growth.
Leaders who embrace it make better decisions and build stronger teams.
Your next level of success awaits on the upward path of deep competence.
Ukraine has a war lesson for NATO forces: Drone units need to be constantly on the move with command centers buried deep
https://www.businessinsider.com/ukraine-tells-west-drone-command-centers-must-be-mobile-underground-2026-5?utm_source=flipboard&utm_medium=activitypub
Posted into Russian Invasion of Ukraine @russian-invasion-of-ukraine-BusinessInsider
Mastodon Tactic #5: How to Grow Your Audience
Shift your focus to earning Boosts instead of just Favorites on Mastodon. Boosts push your content into others' feeds, while Favorites stay private. Actively boost great content from your niche to build goodwill and trigger reciprocal shares that drive real visibility.