FYI: Nielsen and Marketing Architects expand national TV measurement with MDE: Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs. https://ppc.land/nielsen-and-marketing-architects-expand-national-tv-measurement-with-mde/ #Nielsen #MarketingArchitects #TVMeasurement #AdBuying #MediaData
