When writing fiction, you want to be original; that is, your plot, characters, setting and ideas should be fresh or novel (no pun intended).After all, to some degree, you decided to start writ…
Sometimes when self-publishing, the artwork you’ve selected doesn’t fill the entire cover. In that case, the background of your document that you’re building the cover on will show. You’…
It’s the rare book that somehow goes virulent and captures the public’s attention and admiration all on its own. Indeed, around 800 books are published daily in just the United States alone, s…
If looking to increase your income, writing a book that leads people to purchasing your services or products is a great idea.Suppose that you are a financial adviser. Why not pen a book about …
Anytime you use email marketing to encourage book sales, you’re engaging in a campaign. Such campaigns shouldn’t simply say “buy my book” but instead ought to deliver “news” to readers about y…
Q: While reading a guide to marketing one’s book, the author talked about including “book specs” in your press releases. She didn’t explain what “book specs” are, though! Can you tell me?“Boo…
• Sell more books via email marketing campaignThe key to selling books is to “make contact with” or reach potential readers of your titles. After all, if a reader doesn’t know about your book, she …
The key to selling books is to “make contact with” or reach potential readers of your titles. After all, if a reader doesn’t know about your book, she can’t purchase it. Among the best ways to…
• Promote your book by blogging about it Perhaps one of the best ways to bring potential readers to your website is by blogging. With a blog, you’ll be providing a lot of fresh information on a var…
Rob Bignell, Editor/Author
