LitNotI'm trying to organize some Guilty Gear Strive this Saturday on Switch. Multiplayer is dead and the game is not cross-platform, if you're interested:
EditorSwansea gelato maker ramps up growth after landing key food safety certification
GG’s Gelato, founded in Penclawdd in 2019, has gone from a single Gower parlour to supplying cafés, restaurants, theatres and convenience stores across south Wales — and now says it is ready to scale even further after achieving SALSA accreditation.
The family‑run business, launched by local entrepreneur Keith Jones, has expanded rapidly in recent years. After outgrowing its original parlour kitchen, the company moved into a dedicated manufacturing site in 2024 and invested in specialist production equipment to boost capacity.
Certification opens the door to bigger retailers
To grow its wholesale arm, GG’s Gelato set its sights on securing SALSA — one of the UK’s most trusted food safety standards for small producers. The accreditation is often essential for supplying national and regional retailers, wholesalers and foodservice chains.
The company turned to ZERO2FIVE Food Industry Centre at Cardiff Metropolitan University for technical support through the Welsh Government’s HELIX Programme.
ZERO2FIVE helped redesign the factory layout to ensure hygienic production and mentored the team through the detailed requirements of the SALSA standard, covering HACCP, allergen controls, supplier risk assessments and food safety documentation.
Alongside this, the Welsh Government’s Cywain programme supported the business with profile‑raising, trade development and one‑to‑one mentoring, helping GG’s Gelato build relationships with new wholesale customers.
The company passed its SALSA audit in September 2025 and has since been able to access new distribution channels and attend Taste Wales / Blas Cymru, the Welsh Government’s flagship food and drink trade event.
‘Vital to the next stage of growth’
Toby Link‑Jones, Operations Manager for GG’s Gelato, said:
“The support from ZERO2FIVE and Cywain will be vital to the next stage of growth for our company.”
He said the accreditation would give larger wholesale buyers confidence in the brand’s standards.
He added:
“Securing SALSA certification will give bigger wholesale customers the confidence to stock our products, whilst the support from Cywain has helped us to open the doors to these distribution channels.”
Welsh Government support ‘crucial’ for food and drink SMEs
Professor Peter Sykes, Head of ZERO2FIVE Food Industry Centre, said:
“Certification schemes such as SALSA play a crucial role for Welsh food and drink SMEs aiming to grow their wholesale distribution.”
He encouraged other producers to explore the support available through the HELIX Programme.
Alex James, Cywain Project Manager, said:
“We take great delight in helping producers to grow in experience and confidence, bringing new products to the marketplace and adding their talents to the Welsh food and drink industry as a whole.”
GG’s Gelato says it now plans to continue expanding its wholesale footprint across Wales as demand for its small‑batch gelato grows.
Related stories from Swansea Bay News
Neath man’s tongue‑in‑cheek campaign brings back much‑loved Thatchers cider
A playful fan campaign leads to the return of a Somerset favourite.
Neath’s Katherine Jenkins stuns on Golden Globes red carpet as her Welsh gin brand makes Hollywood debut
The Welsh star turns heads in LA as her gin reaches a global audience.
Local Wetherspoons announce January sales across Swansea
Popular pubs slash prices with new year deals across the city.
Fried chicken frenzy: Popeyes to open at Parc Trostre after Pizza Hut closure
The US fast‑food giant prepares to open its latest Welsh restaurant.
Nom__XD, 飲ん,诺穆 (They/Them)🐈⬛Day 9. The character I relate to most right now is A.B.A. She was a hikikomori for ten years before leaving her home. She is an honest and highly intelligent character who is often misunderstood. #gamechallenge #2025 #challenge #GGS #Strive #GuiltyGear #ABA #nomxd #Game🐾
J. Paul Hawthorne3 *FREE* webinars from the Institute of Genealogy and Historical Research this month!
Register here: https://ighr.gagensociety.org/ighr-2025/evening-sessions/
FReDA Panel StudyThe deadline for the submission of abstracts for the third international #FReDA User Conference has been extended to 10 June 2025. The #FReDAUserConference will be held in person. There will be no conference fee, and catering will be provided. Researchers working with data from #FReDA, #pairfam, #UKR_Befragung or the #GGS are warmly invited to contribute. We look forward to seeing you there!
Bee 🐝Any OF girlies wanna test bsky GGs with me? I could do one or 2 slots at half of industry price since I’m not sure how long it will take - $50/100 fans? FTL only for this one :x
DM me if interested, will delete if spots taken <3
#SWnetworking #OFnetworking #OFpromo #OF #onlyfans #promo #GGs
Local business owner Keith Jones opened the original gg’s parlour in 2019 from a pub they had recently purchased in Penclawdd after spotting a gap in the market for ice cream shops in the idyllic seaside peninsula of Gower.
gg’s subsequent success pushed the team to grow their operations, moving to an off-site production unit. From here, the business decided it needed to progress to a continuous production model and bought four new specialist machines with a £70,000 hire purchase funding facility from Lloyds Bank.
The new machinery set, which includes an ingredient feeder and ripple pump, has slashed production times while improving the quality. The same amount of gelato it used to take gg’s a day to produce, now takes just one hour. The set up ensures a consistent quality of output by uniformly distributing toppings and sauces throughout the ice cream – all so that customers can have a great experience.
The company already supplies around 200 small businesses in South Wales – including CK’s convenience shops and restaurants – but is currently in the process of securing a SALSA (Safe and Local Supplier Approval) certification so that it can distribute its products to larger customers and even supermarkets.
To enable the dramatic increase of its production speed, gg has recently hired two new staff for its sales and marketing team with an aim of building brand awareness and attracting household name clients.
Toby Link-Jones, operations manager at gg’s, said:
“The quality of our gelato has always been our number one priority. That means customer satisfaction and word-of-mouth recommendation has been key to our success so far. However, to realise our ambitions of national sales and wider brand awareness, we knew we had to ramp up production to broaden our reach and support our recent marketing hires.
“This new machinery has allowed us to increase output, improve taste and become more energy efficient all at once. We’re excited to bring even more customers a scoop of Italian flavour and sunshine with our gelato.”
Jonathan Richards, relationship director at Lloyds Bank Commercial Banking, said: “It’s great to see tangible results already materialising from our support for gg’s, with each of the new machines carrying out a specific integral purpose in the process of gelato making. Boosting production will facilitate stronger growth in gg’s marketing department and allow it to continue on its impressive financial trajectory.
“As gg’s uses the extra time and money provided by the new technology to target new growth areas, including selling to supermarkets and boosting sustainability credentials, Lloyds stands ready to support another British success story.”
Gower Ice cream manufacturer sets sights on national distribution after scooping up new machinery
Specialist ice cream manufacturer gg's is set to provide even more customers with a taste of Italy after purchasing state-of-the-art machinery to slash production times and boost output.
📅 Save the Date!
The second International FReDA User Conference will take place in Mannheim @GESIS on October 7 to 8, 2024. Researchers using data from #FReDA, #pairfam, or #GGS are invited for insightful presentations and networking opportunities. @bib_bund
More information: https://www.freda-panel.de/FReDA/EN/News-Events/FReDA-Userconference-2024/freda-userconference-2024.html
The new GGS-II data for Germany is now available for free! This data collection enables international comparison with around 20 countries from Europe, Asia, and Latin America. In Germany, the #GGS data collection is based on #FReDA surveys.
More information: https://www.freda-panel.de/FReDA/EN/Data/GGS-II/Release-ggs-2_EN_knot.html
Centre for Population Change🧑🏫Joint PHRG / #CPCCGWebinar coming up at 12:50 today
Our member @AnnBerrington from @UoSSocStatDemo will be presenting new insights from the UK #GGS on reasons for young adults still living at their parental home.
👇👇Register: https://www.cpc.ac.uk/activities/full_events_calendar/824/Joint_PHRGCPC_CG_Webinar__Professor_Ann_Berrington
