Summarizing a recent discussion with CEOs about moving from mostly services to repeatable products... and how more of the work is on the go-to-market (GTM) side versus the technical side.
Exec-level questions and department-by-department challenges that may sound familiar.
https://www.mironov.com/s2p/ #product #leadership #organizations #cusomersuccess #incentives #goals
Moving from Services to Products
I’ve written a lot about the huge organizational and technical gulf between services companies and product companies. (See this and this and this and this.) At a recent workshop in Christchurch NZ, I spent several hours talking with CEOs about the challenges of changing a company from mostly services
