RTB House study: 60% of US shoppers arrive at sites without a specific item: RTB House's "Before They Buy" 2026 study reveals that 60% of US shoppers browse without a fixed item in mind, with Gen Z taking twice as long to decide as Boomers. https://ppc.land/rtb-house-study-60-of-us-shoppers-arrive-at-sites-without-a-specific-item/ #RTBHouse #USShoppers #GenZ #Ecommerce #MarketResearch

RTB House opens programmatic retargeting to small brands with rtb.com: RTB House launches rtb.com on March 4, 2026 - a self-service programmatic platform for SME ecommerce brands using Deep Learning, with no minimum budgets. https://ppc.land/rtb-house-opens-programmatic-retargeting-to-small-brands-with-rtb-com/ #RTBHouse #ProgrammaticMarketing #Retargeting #Ecommerce #DeepLearning