
The tufted ground squirrel, or groove-toothed squirrel, is a striking nut-cracking rodent native to the island of Borneo. Sporting a voluminous, club-shaped tail, the tufted ground squirrel carries the largest tail-to-body size ratio of any mammal. Scientists believe the tail could serve to confuse predators or attract mates. They are listed as Vulnerable on the IUCN Red List and are threatened by deforestation, hunting, and forest conversion to palm oil. To protect these charismatic creatures, make sure you #BoycottPalmOil and #Boycott4Wildlife in the supermarket!

PZ Cussons is a British-owned global retail giant. They own well-known supermarket brands in personal care, cleaning, household goods and toiletries categories, such as Imperial Leather, Morning Fresh, Carex, Radiant laundry powder and more. (See below for full list) Savvy consumers have been pressuring PZ Cussons to cease using deforestation palm oil. Yet they have failed on this.
In a protected reserve in #Chiapas #Mexico, government loopholes allow #palmoil #ecocide to continue unchecked. “Sustainable” palm oil is #greenwashing, fight back and #Boycottpalmoil #Boycott4Wildlife in the supermarket via @palmoildetectives

As the global population has doubled to 7.8 billion in about 50 years, industrial agriculture has increased the output from fields and farms to feed humanity. One of the negative outcomes of this transformation has been the extreme simplification of ecological systems, with complex multi-functional landscapes converted to vast swaths of monocultures that lack the complexity of biodiversity found in tropical rainforests. Industrial agriculture is the biggest threat to rare wild animals and rare wild plants in the world. Fight back and resist extinction every time you shop - be #Vegan and #BoycottPalmOil #Boycott4Wildlife