FYI: Broadsign and Draft Digital's AI agents run first fully agentic OOH campaign: Broadsign's sell-side AI agent and Draft Digital's buy-side agent planned, booked, and executed the first fully agentic OOH ad campaign for Lot of Happiness.
https://ppc.land/broadsign-and-draft-digitals-ai-agents-run-first-fully-agentic-ooh-campaign/ #OutOfHome #OOHAdvertising #DigitalMarketing #AIinMarketing #Broadsign
Broadsign and Draft Digital's AI agents run first fully agentic OOH campaign
Broadsign's sell-side AI agent and Draft Digital's buy-side agent planned, booked, and executed the first fully agentic OOH ad campaign for Lot of Happiness.
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FYI: NZZ seals 45% stake in APG|SGA as JCDecaux and Pargesa exit Swiss OOH: NZZ completes its 45% stake in APG|SGA as JCDecaux and Pargesa fully exit Switzerland's largest out-of-home media company after months of regulatory steps.
https://ppc.land/nzz-seals-45-stake-in-apg-sga-as-jcdecaux-and-pargesa-exit-swiss-ooh/ #NZZ #APGSGA #JCDecaux #Pargesa #OutOfHome
NZZ seals 45% stake in APG|SGA as JCDecaux and Pargesa exit Swiss OOH
NZZ completes its 45% stake in APG|SGA as JCDecaux and Pargesa fully exit Switzerland's largest out-of-home media company after months of regulatory steps.
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