" L'histoire des années 1980-1990, c'est que des millions d'Américains ont fini avec plus en ayant le sentiment de posséder moins." - Juliet Schor

= "perpetuelle course au statut [social], nourrie par l'emprunt, le stress, l'épuisement et une extension phénoménale du temps de travail."

cf montée lente et progressive du populisme/fascisme depuis l'an 2000 + besoins puissant de divertissement/loisirs.

#MichelDesmurget #parents #science #education #enfants #lobby #cerveau #digital #JulietSchor

"[...] avant, nous nous comparions à nos voisins/proches/amis; maintenant, nous nous confrontons à nos alter égo [d'écrans]. Pour la classe moyenne, ce changement entraîna un incroyable sentiment de régression sociale tant le monde audiovisuel offrait de ce milieu sociologique une images déformée : vastes lofts, gigantesques maisons en banlieue, voitureS spacieuseS pour Mme/M., vêtements resto chics..."

#MichelDesmurget #parents #science #education #enfants #lobby #cerveau #digital #JulietSchor

=> "refléter la capacité générale des contenus audiovisuels de masse à formater nos représentations sociales." = "machines à fabriquer des normes"

cf enjeux #culture #art

cf stratégie achats chaines de TV/réseaux sociaux/presse par les industriels idéologues.

cf Juliet Schor

#MichelDesmurget #parents #science #education #enfants #lobby #cerveau #digital #JulietSchor

> They do blink tests on kids, for example. They develop ads, and then see how frequently a kid blinks or turns their eyes away. And when they see the kid blinking more, they change the ad to make it more mesmerizing...

It's creepy. It's just absolutely creepy the way children are being dissected and put under the microscope by marketers.

#JulietSchor #BlinkTests #ChildExperiments #Marketers
#EsperimentsOnChildren
#BornToBuy #ConsumingKids

> A policy that could lead to an increase in productivity of 25 percent, overnight, is impossibly great. Even if workers were putting in nine-hour days and maintaining the same level of output it would imply an extraordinary 11.1 percent increase in productivity. That would be a really huge deal, as would an increase in productivity of even half this size... #JulietSchor, is the lead researcher on this project. They are in fact making an effort to measure productivity, or at least revenue..
> There’s an increasingly compelling economic case for shorter hours. #EmployeeBurnout and stress are the prime motivators for some companies in their decisions to test #FourDayWorkweeks. After all, maintaining 100% of productivity may not be so crucial if the company can save on health care costs, resignations and talent attraction.
> There’s also a vital role for governments to help fuel this movement with incentives, regulations and legislation. https://edition.cnn.com/2022/06/20/perspectives/four-day-workweek-benefits/index.html
#JulietSchor
I'm surprised not to see any reference to #JulietSchor , her #TheOverWorkedAmerican and #TheOverSpentAmerican and #BornToBuy seem relevant for the #BullshitJobs conversation with #DavidGraeber .