asked about ROI, the obligatory question at events about accessibility, Peter Korn of Amazon said a few experimental accessibility improvements on their product pages led so such massive increases in sales, that they decided to roll it out as quickly as possible #AccessibleEU

“We run automated tests on all apps submitted to the Play Store and give recommendations to developers. We're also working on something like the nutrition labels that Apple recently introduced”, says Christopher Patnoe of Google #AccessibleEU

Andreea: we're seeing a lot of fragmentation in regulators across Europe, and some standards still pending. Let's use the EEA as a catalyst for progression. #AccessibleEU

Peter Korn of Amazon said they were already rolling out accessibility features, EAA helped them speed it up, it functioned as a tailwind #AccessibleEU

so far they're not shying away from enforcing the theme, with panelists going on and off stage on Europe, Queen and Blondie #AccessibleEU

Inmaculada Placencia, “mother of the EAA”: ‘we must now make sure accessibility goes mainstream, outside of our disability bubble’. This! And tbh I feel we can see EAA already starting to have that impact #AccessibleEU

‘Accessibility is not a favour, it's a right, and now a legal requirement’ — Alberto Durán López #AccessibleEU

För den som missade konferensen om tillgängliga konferenser finns nu inspelningar av alla presentationer online. På konferenssidan https://www.svensktillganglighet.se/malmo2025/ finns direktlänkar till alla presentationer, så att du kan spola direkt till de mest intressanta. #t12t #evenemang #AccessibleEU