Audio Description Association

@Audio_Description_Association
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The Audio Description Association (ADA) is a charitable organisation which works to raise the standard and profile of audio description nationwide, supporting audio describers and facilitating a quality service for Blind and partially sighted people.
www.audiodescription.co.uk
Audio Description AssociationFeb 17, 2025

For those of you interested in the world of advertising here's an interesting piece written by our friends across the pond in the USA.

Audio Description in Advertising:

#Audiodescription #VisuallyImpaired

https://equalentry.com/audio-description-advertising/#artificialintelligenceandemergingtechnologiesinad_DJA

Audio Description in Advertising - Equal Entry

This article is based on the A11yNYC talk by Eric Wickstrom and Liz Gutman of the International Digital Centre (IDC). In this presentation, Eric and Liz discuss audio description (AD) advertising. They’re astonished that companies haven’t used this tool to reach consumers in the blind and low-vision community for the past decade. When the FCC […]

Equal Entry
Audio Description AssociationFeb 14, 2025

Worth reading if you have a few minutes. A BBC guide to Audio Description dating from 2008. How things have changed....

#AudioDescription #VisuallyImpaired

https://www.bbc.co.uk/ouch/fact/ouch_guide_to_audio_description.shtml

Audio Description AssociationFeb 10, 2025

There's still time if you're a rugby fan. Just England games this year but hopefully ITV will do more next year.

https://www.itv.com/presscentre/media-releases/itv-and-guinness-extend-live-descriptive-audio-commentary-2025-guinness-six-nations

#audioDescription #AudioDescribed #VisuallyImpaired

Audio Description AssociationFeb 9, 2025
The Audio Description Association is 25 years old this year. There is no better time to see what we do and to join us in our work