AI Overviews drain publisher traffic as ad tech's trust seals lapse: Google AI Overviews drained two publishers' search traffic and closed one site after 21 years, while Google and The Trade Desk let their TAG fraud seals lapse. https://ppc.land/ai-overviews-drain-publisher-traffic-as-ad-techs-trust-seals-lapse/ #AI #AdTech #DigitalMarketing #PublisherTraffic #SearchTraffic
AI Overviews drain publisher traffic as ad tech's trust seals lapse

Google AI Overviews drained two publishers' search traffic and closed one site after 21 years, while Google and The Trade Desk let their TAG fraud seals lapse.

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