When Virality Is the Message: The New Age of AI Propaganda
https://time.com/article/2026/04/02/when-virality-is-the-message-the-new-age-of-ai-propaganda/
When Virality Is the Message: The New Age of AI Propaganda
https://time.com/article/2026/04/02/when-virality-is-the-message-the-new-age-of-ai-propaganda/
Seeing what White House Twitter account is posting is bizarre, and a bit scary. This is a government entity, a superpower, posting extreme and unserious content to the world. It's so ridiculous that I can't barely comprehend it. I don't understand how leaders in other countries can take the current US administration seriously.
Looking at the US from outside, I am starting to wonder how close they are to a societal collapse. Things seem to have gotten so extreme over there the last decade. Or maybe its not like that in reality, and its just the internet siphoning content that gets reactions.
> Looking at the US from outside, I am starting to wonder how close they are to a societal collapse
We're fine, the trick is to remember to GET OFF THE INTERNET and remember that reality isn't the same as the Internet. Treat the Internet like a highlight reel channel on TV - if you don't like your current 'algorithm', then change 'channels'. Also, remember why tech has always pushed for Adblockers - then filter out the things demanding your attention. Once you realize a lot of news agencies (political, financial, tech, etc) is using the same dark patterns as ads, you start to filter them out of your attention.
I'm enjoying rewatching Supernatural on Amazon Prime right now.
Oh sure. The war isn't happening as long as you don't look at it. In fact, it's not technically a war so we shouldn't care about it.
You are correct in that we must be better about selecting our news sources. But the answer is not about drowning yourself in pleasant fiction on Amazon Prime or ignoring current events.
The answer is to pick non-clickbait / non-doomscrolling news sources that provide more actionable news and stronger analysis. I've picked The Atlantic for this, once a week magazine is fast enough and gives enough time for the writers to provide deep and through analysis on current events.
The fast moving clickbait media of Twitter and Facebook is trash. It's often incorrect, it's full of propaganda, and the people drawn into it seem like idiots (and arguing with them pulls your intelligence down). Find better media, find better people and leave the trash behind.
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Pick your news sources. Otherwise, the news sources will pick you. That's always been true since the early days of Yellow Journalism. The media landscape is harder to figure out today, but there continues to be well written independent media today, if only you went out to support them and reach out.
>ignoring current events
Sure it is important to be aware, but If being perpetually aware of the current events makes one feel anxious, helpless and fearful of the future then I think it is better to drown in pleasant fiction than read news.
Just being anxious and concerned in your home has not helped any cause except of that of the media that want your perpetual attention, eye balls and clicks.
The "realpolitik" is in fact, and almost by definition, not online.
I think a ton of people didn't get the memo during the first Trump term, and are still baffled by it during his second one.
Republicans have never used the media like the Democrats. Conservative values change very slowly and are disseminated through institutions like the military, religion, etc. Trump has taken it to the next level by only ever using the internet to troll the chronically online and anyone else out of the loop. That's radio discipline.
For now, the neoconservatives are running the Republican party. They also have a pretty clear game plan that doesn't require constant chatter. I am just stating where the values originate, and of course things can get murky over time without stronger leadership.
The equivalent question for the Democrat party would be where they expect to find new leaders when their voter base is increasingly antisocial and doesn't believe in higher education.
> We're fine, the trick is to remember to GET OFF THE INTERNET and remember that reality isn't the same as the Internet.
That works fine, except in the cases where the bad news reflects reality, or understates how bad the reality is. In that case it's like saying cancer isn't the problem, the problem is that you visited the doctor and listened as he told you bad news.
Nowhere near it. There's parts I don't like but it's not like Homesteading and Jim Crow were great.
This is American behavior: crude cruel, hostile, arrogant, and proudly ignorant.
Richard Hofstadter wrote about Americans acting this way in the 1960s.
Kinda wish it was easier to leave
While I think American society definitely has problems, the idea that it's close to collapse is no better than any other online propaganda opinion, and in fact it's a common refrain pushed by foreign state actors.
A better way to think of this nonsensical online content: it's just the form that has been shown to win in the modern democratic political arena. Unfortunately, being a serious professional doesn't connect with voters anymore. Posting lots of goofy memes seems to, or at least it did a few years ago – IMO the media tactics used by current politicians are a few years out of date, culturally.
US government does not have a good record. I feel like anyone that thinks it’s particularly bad now needs to read some history books. Obviously I wish it were better but this is the same group that brought you a dozen wars in the 20th century, Japanese internment, forced segregation, price controls, nuclear weapons used on civilians, and so on.
My guess is that it has more to do with reading news sources particularly aligned with one political viewpoint than the actual facts of what the government is doing.