virgildotcodesWhen Virality Is the Message: The New Age of AI Propaganda
https://time.com/article/2026/04/02/when-virality-is-the-message-the-new-age-of-ai-propaganda/
Seeing what White House Twitter account is posting is bizarre, and a bit scary. This is a government entity, a superpower, posting extreme and unserious content to the world. It's so ridiculous that I can't barely comprehend it. I don't understand how leaders in other countries can take the current US administration seriously.
Looking at the US from outside, I am starting to wonder how close they are to a societal collapse. Things seem to have gotten so extreme over there the last decade. Or maybe its not like that in reality, and its just the internet siphoning content that gets reactions.
While I think American society definitely has problems, the idea that it's close to collapse is no better than any other online propaganda opinion, and in fact it's a common refrain pushed by foreign state actors.
A better way to think of this nonsensical online content: it's just the form that has been shown to win in the modern democratic political arena. Unfortunately, being a serious professional doesn't connect with voters anymore. Posting lots of goofy memes seems to, or at least it did a few years ago – IMO the media tactics used by current politicians are a few years out of date, culturally.