“You build reputation over years. … it revolves around giving a shit, day after day, about something specific…The passive income thing was a fantasy about not having to give a shit.”

Super insight into the passive income brain cancer by @Daojoan

https://www.joanwestenberg.com/the-passive-income-trap-ate-a-generation-of-entrepreneurs/

The "Passive Income" trap ate a generation of entrepreneurs

I had coffee last year with a guy - I won't use his real name - who told me he was "building a business." I asked what it did. Dropshipping jade face rollers. I made him say it twice. Jade face rollers. He'd found them on Alibaba for $1.20

Westenberg.

@paco @Daojoan This is truth!

“Free to do what? Sit on a beach, apparently. Every single one of these people wanted to sit on a beach. I've never understood this. Have they been to a beach? There's sand. It gets everywhere.”

@paco @Daojoan

yeah. i'm not a people or business genius but even i know that if *you* don't give a shit about your business, your customers sure won't...

@paul_ipv6 @paco @Daojoan

A valuable article for aspiring entrepreneurs.