"We're the last people in this business who give a shit about making great computers.": https://parkerortolani.blog/2026/03/21/were-the-last-people-in.html
"We're the last people in this business who give a shit about making great computers."

I already shared this clip on X and Bluesky earlier today, but I wanted to say a little bit more about it. I think that this newly discovered footage of Steve Jobs congratulating Apple employees at an outdoor all-hands meeting at the Infinite Loop campus following MacWorld New York in 1999 is some of the most important that exists of him. It’s awfully rare footage, not just because it’s an internal meeting but because it shows a behind the scenes look at life at Apple in those early days of his return.

@parkerortolani @jsnell 2026: we are richer than god but we still want more
@parkerortolani @jsnell interesting that he uses the phrase "make Apple great again" gives me nostalgia for when such wording wasn't so politically coded.
I remember this era well.
I had bought a beige desktop G3 266 (so it had the 512kB of backside cache) about a year and half earlier with most of my life savings as a 16 year old. Suggested and convinced my older sister to buy a iBook G3 SE for her last year of college at about this time.
I got a job at an Apple authorized reseller in the Summer of 2000 installing computers for the in the county school district after my senior year of high school which let me buy a display model tangerine iMac DV that never sold for $600 as my college computer. Great memories and such an exciting time to see Apple go from the brink of bankruptcy to a leader in personal electronics beyond anyone's expectations.

@parkerortolani @talkingmoose I remember all the mismanagement and poor decisions at Apple in the last years before Steve Jobs came back. I actually started to think about what I would do for work if Apple went out of business. I knew Macintosh computers very well, but I couldn’t go work in IT for Windows machines, because I’d never used them. I will always be grateful to Steve Jobs for saving the company.

Unfortunately, I see a lot of mismanagement and poor decision making creeping back in these days. I worry about what will happen to Apple in the years ahead, and I’m thankful that my career no longer depends on Apple.