Parker Ortolani

@parkerortolani
2.2K Followers
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product development at Penske Media | previously at Vox Media on The Verge & Polygon, 9to5mac, and BuzzFeed | opinions are my own
✍🏻 Bloghttps://www.parkerortolani.blog
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RE: https://mastodon.online/@9to5Mac/116329932528678224

Poured my heart out for this one.

I’ve returned to @9to5Mac to help celebrate this very special occasion. Lots to come tomorrow and in the days ahead. Here’s a playlist to get the vibes going. https://9to5mac.com/2026/03/31/get-ready-to-celebrate-apples-50th-with-the-perfect-playlist/
There’s something poetic about the Mac Pro being discontinued as the MacBook Neo takes off like a rocket.
I remember going with my dad to buy the original Mac Pro in 2006. They had to wheel it out to the car. End of an era.
"We're the last people in this business who give a shit about making great computers.": https://parkerortolani.blog/2026/03/21/were-the-last-people-in.html
"We're the last people in this business who give a shit about making great computers."

I already shared this clip on X and Bluesky earlier today, but I wanted to say a little bit more about it. I think that this newly discovered footage of Steve Jobs congratulating Apple employees at an outdoor all-hands meeting at the Infinite Loop campus following MacWorld New York in 1999 is some of the most important that exists of him. It’s awfully rare footage, not just because it’s an internal meeting but because it shows a behind the scenes look at life at Apple in those early days of his return.

The New Apple Finally Begins to Emerge

It’s official. Apple’s added Steve Lemay and Molly Anderson to their executive leadership page. After much drama following Alan Dye’s departure, the company has decided to not only elevate the two designers but give them the kind of platform that they deserve. They’re now listed right alongside folks like Tim Cook and John Ternus. I think it’s no secret that many of us have come to agree that Apple’s been a bit lost the past few years. Between Vision Pro, Apple Intelligence, tone deaf advertisements, and debates over software quality, there’s been a sense that a change needs to happen. I care about Apple holistically, as a living breathing entity not just their products. So who is running the joint matters to me. It doesn’t feel like a coincidence that the same week we get a radically different kind of Mac, we also see the executive leadership page get a revamp.