Genuine and possibly dumb question

Why do watch makers advertise "quartz"?

Is it the name of the movement or the actual mineral? Isn't it like one of the cheapest and most abundant minerals? Why is it worthy of advertising?

I never understood this.

@chu

@MelissaBearTrix might be able to answer this.

@davidtheeviloverlord @chu

Inside the watch is a thin crystal of quartz, it vibrates around 32.3 somethings per second, and there is a chip that counts, and then sends a signal to the little motor to take a spin, well rotate

Hugz & xXx

@MelissaBearTrix @davidtheeviloverlord @chu it vibrates exactly 32768 times per second. Why that odd number? Well a chip with 15 bits can count up to that number and then automatically resets to zero. And that reset action is the trigger to advance the watch by 1 second.
2^15=32768