AMC Theatres Grapples With Nearly 10 Percent Attendance Drop In Latest Quarter
AMC Theatres Grapples With Nearly 10 Percent Attendance Drop In Latest Quarter
Consistently crappy theaters, other customers who don’t care about the movie, on their phones and talking, and staff that are both not paid enough and told not to deal with those problems.
All of that for now 20 per ticket, double that if you want snacks. My local indie house shows movies with none of those problems.
I also don’t have any of those issues at home. Relative screen size is comparable (probably bigger at home, in terms of viewing angle). No annoying people at all. Snacks cost supermarket-prices. I also don’t have to travel there and back at specific times, can pause to pee, good stuff!
Movies may be a few weeks or months later, but who cares. If anything I got a backlog to still watch anyway. I can no longer see any advantage to going to a cinema.
My spouse has gone all in on the gd rumble-seats in Cinemark theaters. Even dumb movies we’d never go see, they’re like “does it have rumble seats? ‘cause I’m there.”
For me it’s just the comfy-ass recliners. One of the Regals near me swapped out all of the chairs with comfy recliners and— my god— sitting through a 3 hour movie was a comparative cakewalk to how it used to be.
I haven’t got any AMCs near me, but it sounds like they haven’t put in the same efforts on seat situations. You can have all the Dolby, XD, THX etc stuff you want, but the chairs are a big part of it.
—that said, we also have a lovely historic theater near us that’s oozing character and ambience, so… it’s an uphill battle for all chain theaters in our area afaic
I used to be an usher a while back and cleaning the basic foldy seats are no bueno, especially on kid/family movies— people are slobs. Shrek 2 was the WORST by far to clean up after, and it was in theaters for so long.
I cannot imagine how long and how much work it would take to thoroughly clean some of the recliners I’ve seen.
Coupled with that, nearly every chain cinema near us has cut staff/concessions down to combining concessions and tickets into the same booth/register, and the ushers are a skeleton crew.
They’re looking for a quick-fix/lowest effort draw for an audience and are only halfway there ‘cause uhhh ineptitude or greed or both. And it sucks ‘cause I’d hate to see all of these places shut down.
…although, one of them shut down near us and got bought by a local guy who has spruced it the hell up, so. We’ll see what happens.
I’ve heard from a few friend’s kids that cleaning the recliners is basically easy mode. They’re not cloth like the old founding seats so everything just wipes right off.
Dunno if that holds for all, just local anecdotes
I will say the small 10 screen AMC near me has nice seats. It has a bunch of small theaters that are pretty comfortable.
The giant AMC at the mall 30 minutes north of me has huge theaters full of crappy seats.
It depends on where you go.
I have little to no interest in going to a movie theater. Not just now, but very likely ever again.
I just don’t see the appeal—the crowds are so consistently awful, unless you wait until a given movie’s theatrical run is almost done and no one else is there. But by then, sometimes the movie is already in streaming and I can watch at home.
I CAN be convinced to support business models which seem innovative, however.
For instance, theaters have offered different ticket prices for both age (children/seniors) and time of day (matinees). I would ENTHUSIASTICALLY support a theater which innovated on those points.
For instance, keep early movies cheap for kids. However, retain special “child” pricing throughout the day. I would love to see ticket pricing for children increase by lower ages and later times.
Take a 2-year old to an 11a movie? 5-bucks.
Take a 2-year old to a 9p movie? 500-bucks.
Also, usher enforcement of etiquette should become more aggressive. I wouldn’t mind a police detail enforcing that shit…just be clear with the tickets.
You want a police detail enforcing a ”quiet” theater—buy that ticket and pay the higher price.
You want a cheaper ticket and watch with a bunch of people playing on their phones and talking, go cheap and don’t complain.
Some people love the theater—it’s big, it’s loud, it’s fun. If you like it, go for it. In my opinion, anyone with even a modestly decent modern TV and sound system can wait a bit to catch their movie on streaming and always have a better experience.
Screens are dimmed to save money, shows out of focus because no one GAF.
Films are plummeting in quality, Melania won’t save AMC.
More annoying that AMC bought out basically every local theater and then shot themselves in the foot, so there’s not many alternatives.
Local theaters usually do community events and have a play theater for live productions that keeps the business going.
AFAIK AMC only does latest releases and sometimes reruns during low traffic.
small independent cinemas are such a joy.
many of the few that remained died during the pandemic franchise cinemas often lack any personality and you can tell the staff is underpaid and doesn’t care about anything… worst of all, certainly no care for hygiene and food quality
AMC had exclusive distribution rights to Arco in my area and decided to make zero screenings available with the original French dialog audio, just the English dub.
So I’m waiting for streaming, avoiding traveling across town, paying to park, paying a premium for mediocre snacks and drinks all for the pleasure of sitting through 30 minutes of ads before the movie I paid $20 to see in a language not fit for the movie. 👍
Every one will have their reasons, but for me it was
Not in that order
Every time I see a new movie trailer I like, seeing “Only in Theaters” immediately kills all interest I may have had in that movie.
I’ll just look it up again in a few months and stream that shit for free. Thanks.
I haven’t seen any movies worth watching on streaming in the last 6 months. I dont know what people are finding to watch in theaters right now.
Scrolling the list right now I guess al the money was from Avatar Sinners Eugenia Zootopia 2
I dont see Goat making good money and Send Help will probably do decent streaming but poor theater numbers.
I dont see enough for a strong Q1, and as lame as AMC is, I dont think its their business as much as the product available right now.
Kill affordable independent theaters
Raise prices
Show a bunch of ads
Nothing novel and worth the extra price to see in theaters
They could beat all of those if copyrights were lowered to 5 years
No longer have to pay stupid high studio costs except on new releases
Tickets could basically be a dollar if they build a large enough library of older films people still enjoy and want to see in a theater, they can even keep their overpriced popcorn and soda and loyalty club for people who can afford and want to pay those prices
No longer need to show ads to pay the bills
Huge back catalog to pull from, build events around, and foster communities around
For me, it was when I finally started to go back to the theaters after COVID and I found out all of the sudden, I have to actually pick a seat and if I don’t show up early enough or pick the seat early enough, the seat is going to be absolute hot garbage and then I just paid 20-some odd dollars for a ticket for absolutely nothing. and then have to pay another $60 or $70 for a soda, popcorn, or maybe nachos for me and the kids.
For less than that, I bought a professional gourmet popcorn maker, made popcorn that was actually fresh. I took all of the savings and used it to buy a NAS.
Regarding the picking your seat part, isn’t that much better?
The old system you absolutely had to get there early to get a good seat, as it was first come first serve. New system I can buy tickets in advance, and pick the perfect seat. If there’s no good seats, I won’t go. Or at least I know what I’m getting beforehand.
Totally agreed on pricing though, it’s fucked.
While I’m not trying to piss in your cereal hwre, from my point of view, I got there early enough for a great seat and some motherfuckers already took the seat, then the ticket cost, then the food cost…
Also, it’s not Intercontinental travel, I shouldn’t need to book in advance to have a good experience. The whole point of the experience for me is that you could spontaneously just go and have the whole experience. That’s all gone now, and I would have to plan way in advance to even get good seats. It’s not worth it for me.
There are still theaters like that, and they serve beer and pizza, so I go there instead.
Sounds like your issue is with being in crowded cities while going to popular places. Find an underground theater or move to Wyoming and you’ll definitely be able to enjoy that experience.
(I’m sorry Wyoming, you probably didn’t deserve that)
Okay, I could get in my car, spend $3 in gas driving to and back from a theater, $30 on a ticket, $40 on popcorn and a soda, to watch The Continuing Adventures Of Scarlett Johanson’s Very Tight Pants, once, for maybe 2 hours? Or spend $15 on Stardew Valley and receive over a decade of content.
Why’d we even bother manufacturing projectors after 1977?
Is anybody else a bit surprised by the pessimism surrounding seeing movies in theaters?
I’m not surprised to see people shit on AMC specifically, given some of the moves they’ve made with acquiring smaller theaters and hiking prices. But, I’m also seeing a lot of people hating on the very idea of seeing a movie outside the comfort of their home.
I guess I love movies more than most. Enough to go to the movies and see three movies back-to-back-to-back in an evening. I mean, over the course of 2025 I saw over two dozen movies and only two or three of them were a bad experience (loud/distracting audience members, poor seating or outdated audio / visual infrastructure). The vast majority of the time, my experience was much better than watching it on my 60" TV screen at home. I can honestly say that my most tranquil and relaxed moments of last year were when I was free from all distractions and enjoying a cinematic moment with a crowd of other people.
I guess it’s just sad to see streaming services get rewarded for pumping out a ton of slop. While creative and unique movies only sell a few tickets on opening weekend. The people that fund movies definitely have to be noticing those trends, which I’m sure is why we’re seeing fewer and fewer interesting movies each year. We ultimately end up with endless sequels, live-action-remakes of successful animated movies/video games, and endless waves of things we’ve already seen before.
What a shitty time to live in: We live our lives with less money than our Grandparents. We see a constant stream of sad, frustrating, or disheartening news 24/7. Then, we try to take a second to relax and step away from the madness. But, many of our beloved hobbies are in a nosedive so it’s hard to truly get away from it all:
Long story short: Anybody else frustrated right now?
Thanks for coming to my TED talk.
Same here, man.
I go to the theater a few times a month, and the amount of bad experiences I’ve had throughout my entire lifetime can be counted on one hand. I enjoy it better than my own home setup, for the same reasons you mentioned.
Sometimes I wonder if people here are over-exaggerating how bad theaters are, or am I just one of tbe lucky ones?