My spouse has gone all in on the gd rumble-seats in Cinemark theaters. Even dumb movies we’d never go see, they’re like “does it have rumble seats? ‘cause I’m there.”

For me it’s just the comfy-ass recliners. One of the Regals near me swapped out all of the chairs with comfy recliners and— my god— sitting through a 3 hour movie was a comparative cakewalk to how it used to be.

I haven’t got any AMCs near me, but it sounds like they haven’t put in the same efforts on seat situations. You can have all the Dolby, XD, THX etc stuff you want, but the chairs are a big part of it.

—that said, we also have a lovely historic theater near us that’s oozing character and ambience, so… it’s an uphill battle for all chain theaters in our area afaic