We are out here acting like corporations with a profit motive are going to make any effort to protect the future of mankind.
@selzero They do this with food too: Wrap it in recycled looking earth tones and say “natural” somewhere on the label and people assume it’s healthy. We aren’t deep.
@mazigazi @selzero
People be like "advertising doesn't work on me" but there is *absolutely* some kind of advertising that works on everyone.
@jargoggles @mazigazi @selzero This is not advertising, this is a fraudulent product description.
@selzero
I just mentioned to a friend, that every product today feels like a scam and you have to dive through several pages of data sheets and fineprint to know how you are going to be scammed.
I'm going to use your post as a reference.
@selzero Wait, is this a thing yet?
@stefan @selzero AGI, short for "A Guy Instead"
@stefan Here's a slightly better template for it. I'm not the greatest at image editing, but the clone and heal tools in GIMP are very nice

@ilikecats Thank you, well done!

I already put more effort into this than I probably should have. And also, I do like how imperfections make it more clear when an image was not made by AI!

@stefan @selzero "I can't believe it's not AI!"
@selzero This isn't even a new product, seems it's at least 5 years old. Does is use 50% less plastic ? Oh yes it does. But they haven't listened to the public's sentiment that the labelling is misleading.
@selzero and just like that, surpriiiiiiise!

@selzero @TheBreadmonkey I *did* just get a new container of yogurt that was in a similar container— but without the “I am made of paper” silliness.

It was really nice— the paper outside comes off easily and can be recycled and then the plastic inside is much thinner and can also be recycled.

@selzero what's insane is we DID have paper containers years ago. Milk Cartons used to come with wax lining. They switched to plastics in the early 80s because it was more economic. So... paper "bottles" are a thing, it's just that we as a society have become too stupid to remember how we did it.
@GabeMoralesVR @selzero Milk and some juices still come in paper containers here (Slovenia), though I think the inside is lined with plastic.
@jernej__s @selzero Yeah thats what I mean. They still sell cardboard cartons here too (my almond milk right now is in one) but they all use plastic liners. everything uses plastic. Even aluminum cans, they have plastic liners now too:

So when do we start just blowing things up and shooting shit down like Robocop Detroit.

Because we are already at the point where our corps are at Robocop levels of scummy.

@selzero a paper bottle would plainly not work. at most it can be reinforcement.

@elexia @selzero The bottle could be bioplastic produced from cellulose from paper. I could definitely see marketing simplifying “bottle made of a paper-derived product” to “bottle made of paper”.

Like how clothing marketed as “bamboo fiber” is actually rayon/viscose produced from bamboo-derived cellulose.

@bob_zim @selzero I somehow doubt it. is that process as toxic as making viscose with conventional methods?

@elexia @selzero Looks like the production process isn’t *great*, but nowhere near as bad as petro plastic. The most common bioplastic is PLA, which tends to be translucent like that liner.

Of course, mass balancing is common, as are semantic tricks like saying the cardboard is the bottle and the plastic is a liner. They certainly could be lying.

@elexia @selzero Long time ago in the past century we then kids used paper cups (real tight carton, zero plastic) to boil water and tea in them on the small bonfire. Cups were attached to some freshly found stick by two pieces of thread to allow us keep their bottoms precisely at the right flame. 40 such cups weighted less than hefty pot you would use otherwise for your two day mountain trip.
@elexia I mean, a Tetra Pak is a (albeit plastic-coated) paper bottle.
@jeeger sort of, yeah? also recyclable, though whether it is will depend on the location.
@selzero surely describing that as a paper bottle when it is actually plastic is straight up fraud?
@peterbrown @selzero no because "I'm paper bottle" is not legally the description of what it is

@mhz @selzero you’re dancing on the head of a grammatical pin.
Fraud is an activity calculated to produce a financial or other result by deception.

It’s fraud.

@peterbrown @selzero I'm not dancing on anything and I'm not defending or justifying anything. Fraud is first and foremost a legal term, and I was only enlightening the comment thread with the legal context : it is not legally considered to be the description of the product. It is not legally considered fraud.
@peterbrown @selzero but your remark touches exactly the issue : the laws around what you can write on a product and what you can show on it have been influenced by lobbyist for a list of very rich interests, and they are allowed to trick you into thinking the product is something it is not.

@mhz @selzero so applying the test of a reasonable person do you not think they would assume the bottle was made of paper?
Or would they assume it was just the label, like any other bottle?

In the UK, we have the advertising standards authority (ASA) and I would be extremely disappointed if they did not stand on this.

@peterbrown @selzero I consider myself reasonable.
1) I agree that this whole thing can be confusing to reasonable people.
But 2) I would never see this and think it's a bottle made of paper.
Several reasons : I believe that making a paper bottle is impossible without plastic, at least a plastic lining on the inside, because I know paper absorbs moisture and destroys itself with it.
And I see the gap at the collar of the bottle that shows the plastic bottle. Unscrewing the cap would also reveal quite easily that it is plastic.

@peterbrown @selzero I have experience with other containers with the same aesthetic: a yogurt container with a thick paper outline and a plastic cup inside. Very easy to spot once you start eating the yogurt.

Finally, in the UK, you cannot call oat milk "milk" on the package, by law. And I don't think that's very reasonable. In fact, the legal decision has been made in the pretense that it would be confusing to consumers to have products advertised as "milk" when no dairy milk is present. Apparently, Oat Milk is undecipherable to a reasonable person when "Coconut Milk" exists and is fine.

@peterbrown @selzero The real reason was the dairy industry actively lobbied for this ruling with the aim of undermining plant‑based product sales and protecting its market share.

@selzero

No it wasn’t…?

@selzero
Sickening! How dumb are they? But they think consumers are even dumber..: 😬
@selzero literally,
> "Hello I'm Paper Bottle"
> looks inside
> plastic
@selzero so like, you pour it out and it becomes paper or?

@selzero every time I see this I realise…

We’re actually *totally* fucked.

@selzero If you look very, very closely, after the word "bottle" it says "cover."