If your device needs printed instructions for basic should-be-obvious operations, your user interface design is defective. (This is a Tesla showroom.)
@cstross I wouldn't care if they were only affecting their own awful customers, but by glamorizing these shit UI elements, they've got all the other car manufacturers copying them and endangering everyone. NTM kids who didn't consent to die in a fire.

@dalias

You've sort of put your finger on a missed opportunity in motor vehicle #marketing.

Instead of all vehicle manufacturers having the current lot of samey weird advertisements where unicorns chase them down the streets in camera drone shots whilst children shout 'Play Peppa Pig at max volume!' at the computer from the rear seats and it suddenly does, there's a niche for a manufacturer to be disruptive …

… and run an #advertising campaign where they simply show that *their* cars have proper door handles, physical control knobs that don't need one to keep reading a screen away from looking at the road, and where a 5 year old cannot cause a motorway pile-up with 'Hey Google! Emergency stop!'.

It's a product differentiator. The marketers could use it.

@cstross
#MotorVehicles #Google #GoogleGemini #SafeAtAnySpeed

@JdeBP @dalias @cstross I'm kinda excited about the potential of this thing. I think my favorite part is that there is no infotainment system. If you get speakers at all (they're optional) the vehicle just shows up to your phone as a bluetooth speaker, and you dock your phone on the dash where the stereo would be.
https://www.slate.auto/en
Slate

Slate Auto | The Customizable EV That Works for You

Slate

@JdeBP @dalias @cstross ...so, VW is starting to do this, after the big thud of response to their crap capacitive switches and whatnot.

Life imitates art...

@JdeBP @dalias @cstross
And this ad needs to be done by a finnish agency with very stoic finnish actors, not saying a word, just opening the door etc.
@slowtiger that’s the first ad in years I would not mind seeing 😁 @JdeBP @dalias @cstross
@JdeBP @dalias @cstross The other thing that would be ***really*** novel for a UK audience would be a car ad that showed the car driving on the correct side of the road.
@TimWardCam @JdeBP @dalias @cstross The correct side of the road doesn’t matter in car ad land, because there is never any other traffic. Unless the ad is pushing the assisted-driving features, in which case you might get one other car driving perfectly predictably that the AI can “save" you from…