One way I judge a website is by how difficult it is to find the name of the company starting from the home page in a form suitable for copying and pasting into some writing about them. (That is, not text recognition from within a logo image, not ALL CAPS (unless it's an abbreviation like IBM or similar), not A Name® Like® This®, etc.)
silverorange | building powerful web-based systems

silverorange designs and develops simple yet powerful web and mobile applications.

@siracusa If I’m going to purchase something from a website, I look for contact information. After recent customer service experiences, I may start contacting them first to see how fast I can get past any chatbots.
@siracusa You’ll love German websites where a legal notice is mandatory (must be a single click on the front page)
@siracusa Sometimes I feel like we’re sharing a brain.
@siracusa I presume properly formatted alt text on a logo image doesn’t count, does it?
@siracusa my test for streaming services is that I flatly refuse to use their search function and see how long it takes to navigate to what I want. Drives my wife crazy
@siracusa Even harder to find, where company is based on.

@siracusa from memory (and hopefully it’s still working)I was pleasantly surprised when I right clicked on the logo in the nav on this site.

https://lottiefiles.com/

@garyj_co That’s really nice, I’m going to have to borrow that idea.
@siracusa We’re a charity, not a company, and you *could* copy the title in our header image. But I’m going to change the first sentence in our About page replacing ‘We’ with the full name and tweak the Contact/Find us page. Thanks for the prompt to action 😂.
@siracusa better yet, contact info, or at least a street address!