Meta is downranking/hiding political content on Threads. The company says Threads will “not recommend any content/accounts that post about politics.”

Here’s the issue: what counts as “politics” is often any news abt people who have had their whole existence politicized, such as news about Black people, LGBTQ people, disabled ppl, women, etc. Climate scientists, public health experts etc also considered “political” https://www.axios.com/2024/02/09/meta-political-content-moderation-threads

First look: Meta won't recommend political content on Threads

Meta is laying out the details of its policy.

Axios

@taylorlorenz classic cover language. Like the person you just met who likes to say, 'I'm not political' as if that is some kind of galaxy brained approach no one has ever though of before.

as an aside today I learned that when I use my EU VPN all the threads servers simply render a blank page.

@taylorlorenz honest question: why is that an "issue"?
@berkes "political" in this context isn't being defined by people with long term outlooks but marketers wanting to assure advertisers. At best it's code for "anything that might create a backlash that translates into monetary losses"

@zbyte64 I get that.

Let me rephrase.

Why is it an issue that one instance on the fediverse silences (or even outright censors) certain topics, people, views or ideas?

@berkes @zbyte64

Meta does not govern it's supposed instances like Mastodon does.

Meta has for a decade at least, censored ProDemocracy speech before fascist and christofascist speech.

This censorship extends to IG and all of their "instances." -- though I've seen no evidence that there are any more instances than the central one where I am now.

@beccanalia @zbyte64 not sure if I understand you correct, but you seem to see two problems: that Meta does this on all their estate. And that the fediverse isn't really federated?

The first part *is* a problem, if and when FB, IG (and WA) silence marginalized ppl. But to me, the solution is Federation: allow these ppl to move to a safe space where they have a voice and where everyone who wants, can hear these people. Even from within the meta estates. Which threads is?

@berkes @zbyte64

That's my point. The federated part of Threads seems to be just hype. We don't sign on to separate instances. After signing up, we're placed into a central area.

Supposedly there is a way to create a "thread" (instance), but they don't seem to encourage it.

It's happening across all the different instances, it seems.

@beccanalia @zbyte64 I can follow people from threads here. And from my personal "a thread" (selhosted instance).

I'm not on threads, but saw some first follows the other way. When they (carefully) roll that out, it's just another instance.

For the sake of the argument: is it an issue when one instance silences certain types of content, groups or ideas?

@berkes @beccanalia @zbyte64 I believe it could be an issue. Imagine that you have an email provider that scans and filters your email, even though emails are of a standard protocol, the email provider still filters what the users sees and thus is capable of shaping the perception of its users.
@antmaker @beccanalia @zbyte64 the solution seems simple to me: just move to another mail provider?
@berkes @antmaker @beccanalia there's a reason you can take your phone number when you switch providers: because updating all your contacts isn't simple. Neither is changing the login email for many accounts.
@berkes I would be asking why it is profitable to censor
@berkes it becomes an issue when said instance gets hundreds of times more media exposure than the others, and is not presented as "an instance of the fediverse" but "Meta's clone of Twitter"
Lots of people looking for an instance with good public exposure will prefer Threads. And practically, "not pushing political content" also means that most of their federated content will be invisible. @zbyte64

@Pandora @berkes @zbyte64 This is the answer right here. It's not a problem if any specific instance sensors any specific thing. Because as the concept of an instance you can just choose to ignore and move to something better. But threads is not presented as simply an instance of the federverse. And presents itself as an alternative to Twitter, a complete and whole experience by itself.

The fact that federation is only just happening kind of speaks to how much of a side thought it really is.

@wolfkin @Pandora @zbyte64 > The fact that federation is only just happening kind of speaks to how much of a side thought it really is.

No. That's provably false. Not only did the engineers at Threads outline this very well, Eugen and some other major players in the fediverse *urged* them to do it this way.

It's not an afterthought. It's "do it well, or else we'll ruin federation. For us, but potentially for the existing fediverse". Tread carefully. Measure twice, cut once.

@berkes I think it’s slightly missing the point to think of Threads as “one instance”: it’ll be the biggest instance by far. It may become the majority. It’s not equivalent to some 200-member instance enacting its own policies. Many members will never hear about “the fediverse”. When a powerful org with influence in a lot of lives does something like this, it’s consequential, even if there are technically alternatives. I love masto, but for most people it’s like Linux on the desktop.

@berkes

#Meta is *not* "on the #Fediverse"

Nor is it "one instance on the Fediverse"

You have been misinformed

You may be thinking that because #Zuckerberg and #Gargron have enacted some sort of a private detente and that because nine Threads profiles are visible on Mastodon as read-only clones, that Threads is "Federated"

Nothing of the sort is true

cc @zbyte64

@berkes @zbyte64 because there hasn't been a mass exodus from closed garden social media to the fediverse.
The majority of the world is still influenced by Meta's control of the culture. They can control the Overton Window and the distribution of representation of different groups.
@berkes @zbyte64 Furthermore, it's a great point in time for us in the Fediverse to talk about different options in feed curation algorithms and automated moderation. What are software/social designs for these that maximize for healthy, inclusive, representative, communal, personal/contextual interesting feeds?
@berkes Because marginalized people just going about their daily business can be censored for being "political."

@textualdeviance certainly.

But why is this a problem when one instance on the fediverse does this?

@berkes @textualdeviance I think one aspect might be because FB/Meta is a publicly traded company whereas most Fediverse instances are privately held, even if they take donations for upkeep and maintenance. There are different things under capitalism that are allowed in private versus public spaces, I believe.
@trishalynn @berkes @textualdeviance
I think there's more to it than that. Possibly preparing for something like #KOSA (Kids Online Safety Act) because they've been cracking down on a lot of content for arbitrary reasons and people are complaining about it. I remember the early days of FB when Zuck wanted us all to "be our authentic selves" and made it very difficult to restrict who could see specific posts and wound up outing a lot of #LGBTQ people. These days I save a lot at Xmas, y'know?
@trishalynn @berkes @textualdeviance
There also deleting posts if you use too many emojis.
🙄
@JRBuckley @berkes @textualdeviance Frankly, as long as they're not the same emoji multiple times or are not doing things like depicting gardens or fish tanks, I'm intrigued by the idea of using emojis only for messages. It's like decoding a rebus, but more conceptual and abstract.

@berkes
It's not a little instance saying "no politics please, fun only here". It's a multi-millions users social network. And it's not even "this is forbidden by the rules you signed", it's "continue talking, we'll just lower the volume of your mic".

Even if you're not a part of Threads, this is a problem. Why ? For the same reason having Twitter bought by a racist queerphobe anti-semitism libertarian asshole whom love to share Nazi propaganda to millions of people is a problem.

When you stream opinions to so many people, especially on politics, you have a responsibility about how it is made.

@textualdeviance

@themeowcate @textualdeviance must we patrol the fediverse to keep it friendly? Must we keep multi-million-users instances away from the fediverse? And who must do that? And how do we control the people who patrol?

I'm not countering your arguments, they ring true, but incite so many more questions. Many of which are hypothetical. Some of which are relevant today, imo.

@berkes

@themeowcate @textualdeviance

I just don't think of Thread as an instance on the Fediverse until they are communicating with the fedivers (last I heard they don't ?) 🤷‍♀️ A lot of thread users also don't know about the fedivers so the "choixe of your instance" isn't really respected.

Those are great questions, but we also must not look at big instances the same way. The biggest mastodon instance is (...

...) not the same as Thread which has the backing of META, and need ads (so algorithms and shadow messages ). One is done based on an ideology, the other is made only to make money 🤷‍♀️

Also, if may be an European stance, but having general rules is necessary, even against "freedom of speak".

@berkes @taylorlorenz because *ignoring* the issues of those whose problems are "just the way things have always have been" is also a political stance. One that is accepted.
@ehproque @taylorlorenz but if one instance on the fediverse ignores these issues, why is that a problem?
@berkes @taylorlorenz if I'm part of the people who get discriminated against for whatever reason, I don't want to be in a system that tells me to shut up about it.
@berkes @taylorlorenz if I'm not, I don't want it either.

@ehproque @taylorlorenz I'm happy that I can discriminate against Nazi scum. And that I can tell them to shut up about it.

Or, more accurate, that I'm part of a system where I can cut them out of my timeline.

Is that an "issue"?

@berkes @taylorlorenz It means many voices will be silenced. For many people Facebook and Threads are the internet.
KrissyKat 🏳️‍⚧️ (@[email protected])

Meta says LGBTQ, trans, medical, and other issues are political and will be hidden on Threads. #threads #trans #LGBTQ

hoosier.social
@berkes did u only read the first half of the post? They explain why lol
@hanna I read it. But they don't answer my question
@taylorlorenz it’s a technological euphemism for right-wing bias. When you’re putting your thumb on the scales of discourse by muting popular conversation, you can’t call it anything else. Facebook has been courting right wing establishment for about a decade now using selective bias.
@taylorlorenz Best to look at election law free speech cases where political attire is banned but the voter wears a social issue.
@Marks @taylorlorenz Oh dear. As a former U.S. head election judge in MN, we had lots of concerns about things like that. I can't remember what the best practice advice was, though.
@trishalynn @taylorlorenz
Minnesota Voters Alliance v. Mansky, 585 U.S. ___ (2018) is a good read. Generally, information that advocates for or against any candidate or measure is a good best practice.
@Marks @taylorlorenz Thank you for that citation. I don't recall them specifically mentioning that during the regular head judge training, but if all the HEJs were like the people I met during the session I attended, there were some who had probably read it or followed the case.

@taylorlorenz

That's refreshing. Complete opposite at Twitter.

I've removed all my interests there on my 'secret' account that I use to follow a few people, and on a regular basis, politics and propaganda appears in my feed. I've had to remove politics as an interest over and over again. Twice in the past week! Something is very wrong there.

@taylorlorenz

wowee. just another reason to never use threads.

my whole existence has been politicized. Guess I wouldn't be allowed to trend there based on my posts about disability access, being queer AF, etc.

@taylorlorenz While this is a terrible policy, I do hope it will stop the horrible transphobic and homophobic posts that Instagram was showing me as a poorly conceived way of "enticing" me to use Threads. Since I am not a Threads users there was no way to report that crap, let alone stop it from showing up in my Instagram feed.

The rest of the policy is garbage.

@taylorlorenz

That will make their ad(versarial) game a lot more easy to sell.

@taylorlorenz everyone is politics now 💀
@taylorlorenz facebook is powered by white supremacists and white-supremacist-aligneds, so it tracks that they'd be using the white supremacist definition of "politics"

@taylorlorenz even your private thoughts are politics as they have an effect on how you view and interact with the world.

People who think they can be an individual that is apart from politics is such telling red flag.

@taylorlorenz This might drive me to use Mastodon more and Threads less. I'll admit it; I like Threads. It is the closest thing to "before Musk Twitter" I've found.

If I want to scroll inane fluff videos, I have IG and TikTok for that.

This is not good for the journalists who are trying to get a following on Threads. Granted, that might also be a good thing in some cases, considering the quality of the journalists' reporting varies.

@taylorlorenz
Determining what is and what isn't "politics" is a political statement in and of itself.
@taylorlorenz So, they're shutting down Threads? It doesn't take a rocket data scientist to figure out that everything is political. Avoiding politics as a "subject" in its essence a political move.

@taylorlorenz

Okay, I get it, bad, bad.

But I don't use/don't ever plan to use Meta-anything, so the only way this affects me is when when people who do trek over here to tell me. And I don't care.

If you have a beef about Threads or Bluesky are you coming to Mastodon to post about that because you can get heard here, and not there?

Begs the question why you go there at all.

@taylorlorenz I guess they just want us to interact with Meta Approved Brand Content (tm)

Kinda blows over there ngl

@taylorlorenz It's just like on Facebook where posts that include links don't get the same reach as if you remove the link from the post and put it in a comment. They just want personal updates with photos. No real discussions on anything.
@taylorlorenz the thinking probably has to do with trying to prevent threads from turning into twitter. Politics have become overly toxic and hostile. Who could blame them.