pork_slamJul 20, 2023
Chris Trottier
Big news today! We've traded in the name #Calckey for a fresh, dynamic identity, #Firefish!

Over the past several months, we've been pouring our energy and focus into this thrilling rebranding journey, operating behind the scenes to orchestrate this metamorphosis for you. Can you believe it? Quite a transformation indeed.

Keeping this all a secret was a bit tough, but it was the right call. As much as I've grown attached to our good old 'Calckey', it was often mistaken for a math app rather than the social media powerhouse it really is. Plus, our project has beautifully evolved into a thriving, community-centric endeavor, so a name change to reflect that felt right.

Now let's talk about the new Firefish logo, which I'm absolutely fond of. Its bold yet approachable style resonates with me. I'm also really digging the vibrant red and orange hues. And have you visited joinfirefish.org? The interactive logo gives you a little wink and glug, as if it's happily swimming in the vast digital sea. It genuinely feels like it's diving into the deep corners of the #Fediverse.

But here's the best part: Firefish isn't just a name. It represents our welcoming and passionate community, underpinned by our robust, feature-filled software that never stops pushing boundaries. Firefish is like this friendly deep-sea explorer taking the plunge into the wild waves of the social media world. Ready to jump in with us? Let's make a splash!

@[email protected]
Jul 20, 2023 at 12:41amWeb
Show threadNeoJul 20, 2023
Love the logo 😍 👌
Show threadWharrrrrrgarblJul 20, 2023
@atomicpoet @fediversenews my fish are top 10% performers and you will have to fire me first
Show threadCamJul 20, 2023
@atomicpoet @fediversenews considering I consistently typed "Calkey" instead of "Calckey" I fully support this name change 😁
Show threadIdealistic Pragmatist Jul 20, 2023
@bitflipped meeeee toooooo
Show threadTom ArmstrongJul 20, 2023
@atomicpoet @fediversenews Just a heads-up: your shop/merch link appears to be broken.
Show threadEl DuvelleJul 20, 2023
@atomicpoet @fediversenews Congrats!! And it seems that the joinfirefish.org doesn’t work for me… (even without the ? )
Edit: https://joinfirefish.org/ does work!
Firefish

A fun, new, open way to experience social media

Firefish
Show threadRowynJul 20, 2023
@elduvelle @atomicpoet It doesn't show as a hyperlink for me in the post, but the URL itself works: https://joinfirefish.org/
Firefish

A fun, new, open way to experience social media

Firefish
Show threadEl DuvelleJul 20, 2023
@rowyn @atomicpoet oh it does work! Strange… (and thanks!)
Show threadDr. Juande Santander-VelaJul 20, 2023
@atomicpoet @fediversenews what does that mean for #Calckey users, and in particular Calckey.social? Do we get to be Firefish.social users in due time?
Show threadChris TrottierJul 20, 2023
@juandesant @[email protected] That’s right, we’ll eventually migrate to a new domain.
Show threadEclectic 57Jul 20, 2023
@atomicpoet @[email protected] but I found it very funny to mispronounce it as "Clackey", how will I mispronounce Firefish in a funny way?
Show threadLukeJul 20, 2023
@eclectic57 @atomicpoet @[email protected] friedfish?
Show threadJeremy ⁂Jul 20, 2023
@surfbum @fediversenews @atomicpoet @eclectic57 Fireflesh?
Show threadacesJul 20, 2023
@atomicpoet @[email protected] awesome!! Makes me think of Firefly and Firefox - not a bad crew to be associated with =)

I do wish the colors would've went from the blue-green to the orange-red on the home page for more of a rebrand punch!

REALLY good and memorable branding! Excited to see good foundations for major growth! Onwards!
Show threadHexed Press 🔜 PAX EastJul 20, 2023
@atomicpoet @fediversenews just FYI, the homepage is a bit borked on mobile. It keeps auto-scrolling me to the top of the page, among a few other quirks. It’s fairly annoying.
Show threadThom SlatteryJul 20, 2023
@atomicpoet @fediversenews Congrats! Wrapping my head around the new name. Definitely easier to write and pronounce!
Show threadNot SureJul 20, 2023
@atomicpoet @[email protected] so should I migrate to the fire fish server or will my Calckey server just become fire fish? 🤔
Show threadBlake LeonardJul 20, 2023
@DeShawnFranco @atomicpoet @[email protected] The new server isn't up yet (I'm frantically hitting "refresh" on it only to be greeted with the "coming soon" screen) but when it is, the migration should be automatic: so you just log in to the new server with your existing credentials.
I don't think this applies to you but for other servers, it's only the update -- not to mention, this server is already running Firefish, the migration is mostly to reflect the new name.
Show threadanubis2814Jul 20, 2023
@DeShawnFranco @atomicpoet It will switch over itself. Your name will be changed to @firefish.social from the looks of it.
Show threadOzzy🕯Jul 20, 2023
@atomicpoet @kainoa

Congrats to all ❤️

First thing i though of when i looked at the name and logo is diversity and fresh
Show threadBodlingJul 20, 2023

@atomicpoet @fediversenews I am one who first thought Calckey was a maths app. I won't think that about Firefish.

I'll probably think it's a web browser.

Show threadJellyJul 20, 2023
@atomicpoet @[email protected] This fish is fire!! 🔥🐟
Show threadocdtrekkieJul 20, 2023

@atomicpoet @fediversenews I definitely had a hard time not thinking of Calckey as having some sort of math features included.

I was definitely hoping for something Firefox-level cute from a mascot, but it's definitely distinct.

Show thread𝔻𝕠𝕞𝕚𝕟𝕚𝕔.𝕥𝕖𝕔𝕙Jul 20, 2023
@atomicpoet @fediversenews I like the new name (you're right about Calckey and math app confusion, I had it !), like too this beautiful logo and the colors. I hope to get an account on firefish.social. Hope that @calckey.world will migrate as well (I have an account on this server). Nice job. Now maybe I will migrate definitely from Mastodon to #Firefish 😁
Show threadMark DarbyshireJul 20, 2023
@atomicpoet Okay, scrolling around on https://joinfirefish.org and even https://firefish.social, this brand is definitely growing on me. ​:firefish:​ ❤️‍🔥 ​​
Firefish

A fun, new, open way to experience social media

Firefish
Show threadtikliJul 20, 2023
@atomicpoet Hi! On your “Join” page, under “Safety”, there’s a link to your guidelines. Is it intentional that it points to GitLab and you can’t view it without signing in?
Show threadChris TrottierJul 20, 2023
@tikli You’ll need to ask @kainoa regarding that question.
Show threadKainoa Jul 20, 2023
@atomicpoet @tikli Sorry about that! Some links got messed up in the site migration, fixed.
Show threadtikliJul 20, 2023
@kainoa @atomicpoet No worries, I thought it’s probably a mix-up and wanted to let you know 😊
Show threadFiveJul 20, 2023
@atomicpoet @[email protected] I will remember the day when Calckey mascot was a bird smoking a big joint
Show threadMastodon MigrationJul 20, 2023
@atomicpoet @fediversenews Congratulations Firefish!
Great name. Great logo. Great app!
Show threadPhilipp Jul 20, 2023
@atomicpoet @fediversenews   
Show threadNanashiJul 20, 2023
@atomicpoet @[email protected] congrats for the cool rebranding!!!
Show threadHarryJul 20, 2023
@atomicpoet @fediversenews Do you know when you’re opening up signups on the firefish.social instance again?
Show threadChris TrottierJul 20, 2023
@harrybo93 @[email protected] We haven’t migrated migrated calckey.social over there yet. Coming soon!
Show threadDen Spier Jul 20, 2023
@atomicpoet @fediversenews Out of curiosity, what made you ditch the key heritage?
Show threadChris TrottierJul 20, 2023
@denspier We totally cherish our *key heritage as Firefish has its roots in Misskey. But you know what? As time goes on, we've been exploring new directions and evolving beyond Misskey.

The coolest part is that Firefish is no longer just a solo project; it's become a full-fledged community effort now! We're thrilled to have more minds and hearts contributing to its growth—and that's why we decided to change the name to reflect this awesome collaboration.

By the way, we also wanted to make sure our new name and logo are super memorable! So, you'll definitely see some eye-catching changes.

We're stoked about these developments, and we can't wait for you to be a part of this journey too! 😄
Show threadDen Spier Jul 20, 2023
@atomicpoet thank you, Chris, for explaining, I can see your sentiments. Best of luck with endeavor!
Show threadArindam BasuJul 20, 2023
I qm tempted to migrate to firefish, I love the colours on the logo and the design!
Show threadDym SohinJul 20, 2023

@atomicpoet @fediversenews i see firecamp and fireside were already taken

i bet someone will make a client called airfryer

Show threadepicEaston197Jul 20, 2023

@atomicpoet
my main problem with this is that firefish is too generic of a name it's going to collide with other hashtags

firefish is a common hashtag meanwhile Calckey wasn't

Show threadTheriacJul 20, 2023
@atomicpoet @[email protected]
Show threadhuxley(fur) / Laelia 🔜 Furcationland DeadDogJul 20, 2023
@atomicpoet TIL calckey is not a wolfram alpha clone!
Show threadAnguaDelphine   Jul 20, 2023
@atomicpoet @[email protected]

Glad I DID understand the choice of name.
I admit I had to look it up.
Perfect and should go right over the heads of the naysayers.

The direction of travel looks to be way more than a simple rebrand - bold and welcome.

Best of luck.

But I will miss Calc the key.
Show threadanubis2814Jul 20, 2023
@atomicpoet Whats special about the name? How does it represent community?
Show threadottotoJul 21, 2023

@atomicpoet @fediversenews

"https://calckey.social/nodeinfo/2.1" does not work.

Show threadErik HarrisJul 21, 2023
@atomicpoet @[email protected] - I think this is fantastic. I'm not sure what a Firefish is, but it's much easier to say than "Calckey," where I'm never sure if it's "calc-key" (why does a calculator need a key?) or "calkee" (whatever that means). I'm digging the new logo, too! ​​
Show threadErik HarrisJul 21, 2023
@atomicpoet @[email protected] - Of course, the answer was a quick web search away. This cool looking fella is a firefish (or Firefish Goby)!
Show threadJupiter RowlandJul 21, 2023
@Chris Trottier At least it didn't become TFPFKACK.