The foundation behind it has been labeled a hate group.
Please, please spread the word. "He Gets Us" is akin to the "pregnancy centers" that throw women seeking abortions into prison.
The NYT is now on it:
@virginiaheffernan I'll spread the word, but it was obvious from the "Jesus" bullshit. If it's pitching "Jesus", then it's lying to you to manipulate you.
That simple.

@virginiaheffernan Now, this is a more compelling argument. Are you stating this is a contributor or are they administration behind the messaging? The latter being obviously more problematic than the former.
BTW, there is a line here. Everyone has a Constitutional right to their beliefs and to does them. They just don’t have a right to violate others. Labeling folks as hate groups based on religious belief is dodgy at best.
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@virginiaheffernan Fundies have a Constitutional right to believe abortion is murder and that homosexuality is an abomination under God’s Word. We don’t have to agree with it. We can be vehemently opposed. That doesn’t remove the slippery slope on your beliefs being restricted when we start violating the First Amendment rights of others we disagree with.
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Correction: Everyone has a Constitutional right to their beliefs and to speak them.
True and False Prophets - “Watch out for false prophets. They come to you in sheep’s clothing, but inwardly they are ferocious wolves. By their fruit you will recognize them. Do people pick grapes from thornbushes, or figs from thistles? Likewise, every good tree bears good fruit, but a bad tree bears bad fruit. A good tree cannot bear bad fruit, and a bad tree cannot bear good fruit. Every tree that does not bear good fruit is cut down and thrown into the fire.
@virginiaheffernan They have a section on their website that’s supposed to address this by making it sound very altruistic of the donors, who wish to remain anonymous because it “isn’t about them.”
The whole website manages to use a lot of words without saying anything of substance.
@virginiaheffernan
F*ck JeSUS if he supports any of this.
Haha yes SUS.
But in all seriousness, we HAVE to off these hate groups; if they can be on television nazifying the masses, then we have an issue in that sector.
I often wonder how a nigtmarish dystopia such as the Handmaid's Tale could ever come true, and then I see those ads...
@LindaCollins11 @virginiaheffernan @Flux in Canada, taxing religious entities would amount to a tax only on their non-charitable activities.
The "promotion of religion" is currently considered a charitable activity in Canada, and churches don't have to split it out from actual charitable activity, nor publish their charitable efficiency.
A big point for me is that no organization should get a tax subsidy and use that to settle their abuse cases.
I wonder if it's one of those things where they'll get it free (or can donate what they want too)-- but then they'll get a sales catalogue in the mail when the items are shipped to them.
(And of course the big thing is their info is in the org's database*)