I've learned to take the word "forever" as a suggestion rather than a promise when it comes to software licenses, and obviously I can't tell the future; I just had a really bad feeling when I found out that Canva purchased Serif and as a result, Serif Affinity. But with all that said... if this new Affinity is built on the same bones as the old Affinity, and it is indeed free for "forever", this is quite a bold move. My apologies to everyone involved for my immediate skepticism; I literally just found out about this like 5 minutes ago, but hey... companies don't acquire other companies for warm feelings.

Obviously the business move here is to leverage the near universal disdain for Adobe, and the appetite for a truly viable alternative (that doesn't run in the fucking browser) to Adobe's suite of apps (that they've spent the past decade making progressively worse than they've ever been; I actually hate working in Photoshop these days, which 14 year old me could never have imagined), to convince those in the position to choose (freelancers for example) to make the switch, some of whom will likely pay for cloud features (and AI, because of course). And I'm sure they're also hoping to capture some budding young designers who aren't holding onto years/decades of Adobe muscle memory, which could be a big deal in the future if the response to this new Affinity (again, I really do hope it's got the bones of Affinity 2, as opposed to Canva or Figma (blech), because Serif had something really great on their hands) is anywhere near what they're hoping it is. I only wish they had any interest in a Linux release at any point in time, but hey, baby steps lol.

Any designers have any feelings? I haven't really taken a deep dive yet, but I'm definitely going to download a copy on a Win10 install to see what's what.

https://www.youtube.com/watch?v=hbGcO9x0VlQ

#graphicdesign #serifaffinity #serif #affinity #canva

Ash Hewson introduces the new Affinity at Canva keynote

YouTube

https://www.reddit.com/r/Affinity/comments/1o3kpsh/youtube_videos_gone/

Il canale YouTube ufficiale della Serif Affinity ha rimosso tutti i loro video senza preavviso in favore per il loro nuovo annuncio che terrà il 30 ottobre.

Qualunque cosa potrebbe succedere, io sono già pronto a dover trovare un'alternativa di un'alternativa. Ma però che sfiga. Ma seriamente? Devi proprio buttare al cesso tutto per la tua fottuta campagna pubblicitaria in stile Apple, Canva?

#SerifAffinity #Affinity

You Can Now Test Drive Affinity Photo Free for 6 Months, No Strings Attached

No payment information is required to try the software for free.

PetaPixel
Oh no! Goodbye one-time-purchases? I assume they’d love to push subscriptions on users in the future.
#Affinity #SerifAffinity #Canva
https://mastodon.social/@marcedwards/112158812623767877

I've been using the #SerifAffinity suite of apps for a while now. It's been great so far, and they do have some neat features and make some things I frequently do really easy.

However, sometimes when I use the apps, I run into some really weird missing features.

#AffinityPhoto:
OK, so I want to scan photos. How do I scan photos?
"Sorry, there's no support for TWAIN/WIA. You need to scan in a separate app."
...scanning in a separate app is a thing people do nowadays? Get off my lawn

#AffinityDesigner:
OK, so I have a black and white bitmap, how do I trace that to vectors?
"Sorry, there's no support for tracing. You need to do that in a separate app."
...literally every vector art app since dawn of the millennium that I've used has supported bitmap tracing. Okay, maybe I've just been lulled by #Inkscape into thinking that this is a basic feature.

I haven't used #AffinityPublisher that much yet. I hope it doesn't go "Aww, but who *actually* needs to export to PDFs these days?" (...I know it supports it 😈)