Behind the scenes today: spent the afternoon with our design crew playing with color swatches and mockups. It’s wild how a small shift in shade can change the whole vibe of a uniform. 🎨🏟️
#designprocess #colorexploration #kitdesign #uniforminprogress #behindthescenes #pantone #teamcolors #mockups #sportsweardesign #creativeworkspace
And then they turn to work with Mexico and say, "Hey we had some ideas" and el Tri goes "Yes, we will take one of each."
https://www.adidas.com/us/mexico?grid=true
"Neon or lightening?" "Yes. Give it to Ochoa. Make sure the pants match."
"The sun or the flag colors" "Yes, both. how about the home kit"
"maybe a small mayan symbol?" "Yes, but all cover every inch."
I feel bad for the designers at Adidas who worked on the Argentina World Cup gear. I can just see them saying "Why don't we try----" and being cut off by the ghost of Maradona saying "NO! 4 WHITE STRIPES, 3 BLUE STRIPES, CREST, LOGO AND THAT IS IT!"
"But what if we add a few triangles or even the sun---" "WHITE BLUE WHITE BLUE WHITE BLUE WHITE. END OF STORY"
https://www.adidas.com/us/argentina
Robert Zeng
Trish (old account)