
Why Product Placement Is More Persuasive Than You Think
Product placement works because it taps into emotional storytelling and identity transfer. Here’s the science behind why it’s so powerful.
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5 Product Placements That Got It Right
These real-world case studies show how product placement can enhance a story without distracting from it. Learn what worked—and why. From Stranger Things to The Beauty Inside, these examples prove that branded content doesn’t have to feel like an ad.
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Should You Invest in a Movie on Wefunder or Seed&Spark?
Equity crowdfunding is reshaping film investing. Crowdfunding isn’t just about perks anymore. Explore whether equity-based film investing is a good opportunity or a risky bet.
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The Truth About Black and White Film Distribution (With Data)
Festivals love them. AVOD ignores them. Thinking of shooting in black and white? This performance breakdown shows where the format thrives—and where it falls flat.
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The Most Valuable Co-Production Treaties for Indie Films in 2025
Not all co-production treaties are equal. Here are the most filmmaker-friendly and investor-smart international film agreements in 2025. We look at which co-production treaties can open doors to funding, distribution, and market access for your indie film project.
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How to Get Your Indie Film on Amazon, Apple TV, and Beyond
Want to get your indie film on Amazon Prime or Apple TV? Learn how to navigate aggregators, meet platform standards, and stand out post-launch. The essential steps for submitting your film to top streaming platforms—and how to market it once it’s live.
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