A confidential dossier compiled by India's antitrust watchdog chronicles how global advertising companies, including leading U.S. and European firms, coordinated to rig prices in the world's most populous nation.
https://www.japantimes.co.jp/business/2025/06/19/companies/ad-agencies-fix-prices-india/?utm_medium=Social&utm_source=mastodon #business #companies #india #advertising #wpp #groupm #omnicom #ipg #publicis #dentsu
Dossier of WhatsApp chats shows how ad agencies aligned to fix prices in India
Firms agreed to cooperate on pricing, including not to undercut each other, colluded to deny business to agencies that didn't comply, and discussed financial terms.
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The Japan Times
Deadline
Variety