martin bihlJan 14
I namedrop #WhiteyHerzog #ShaunCassidy #SorenKierkegaard #FScottFitzgerald #EdwardHopper and #MarcelProust. What is this, a freshman seminar? My interview with @faris & @rosieyakob in #StrandsOfGenius: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e #marketing #strategy #advertising
Martin BihlJan 14
I namedrop #WhiteyHerzog #ShaunCassidy #SorenKierkegaard #FScottFitzgerald #EdwardHopper and #MarcelProust. What is this, a freshman seminar? My interview with @faris & @rosieyakob in #StrandsOfGenius: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e #marketing #strategy #advertising
martin bihlDec 28
What do #AI #debtorsprisons #AnnPetry and #JamaicanJazz have to do with each other? Nothing. Though I refer to all of them when I curated @Faris & @rosieyakob’s #StrandsOfGenius at @geniusstealsco: https://shorturl.at/BNH8y #writing #strategy #advertising
Martin BihlDec 28
What do #AI #debtorsprisons #AnnPetry and #JamaicanJazz have to do with each other? Nothing. Though I refer to all of them when I curated @faris & @rosieyakob’s #StrandsOfGenius at @geniusstealsco: https://shorturl.at/BNH8y #writing #strategy #advertising
martin bihlSep 17, 2025
“What excites you?” “What keeps you busy?” “What has been your most rewarding project?” and “Who are you wearing?” - My interview with @faris & @rosieyakob in #StrandsOfGenius: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e (except that last one. I made that up) #marketing #strategy #advertising
Martin BihlSep 17, 2025
“What excites you?” “What keeps you busy?” “What has been your most rewarding project?” and “Who are you wearing?” - My interview with @faris & @rosieyakob in #StrandsOfGenius: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e (except that last one. I made that up) #marketing #strategy #advertising
Martin BihlAug 29, 2025
Where I was born, what I’m reading, what I’m listening to, what I think – it’s kinda like #TigerBeat but for people Tiger Beat would find ridiculous. I curate @faris & @rosieyakob’s #StrandsOfGenius at @geniusstealsco: https://shorturl.at/BNH8y #strategy #advertising @TigerBeatNow
Martin BihlJul 19, 2025
You really should subscribe to @faris & @rosieyakob’s #StrandsOfGenius. What they’re reading, guest curations, & conversations with really smart people every week. Yes, occasionally they interview some bozos. Like me in this one, for instance: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e #advertising
Martin BihlMay 20, 2025
I start out talking about how agencies don’t work & how I’m developing some ideas that might just fix them, and end up talking about the nature of failure. Just another day at the office. My interview with @faris & @rosieyakob in #StrandsOfGenius: https://geniussteals.substack.com/p/1b9093a7-1dbf-4f11-9b0e-b6d84a58be7e
Strands of Genius

For weekly inspiration (or at least better conversation topics for dinner), subscribe to our newsletter, Strands of Genius. With a nearly 40% average open rate, it's anything but spam. Click to read Strands of Genius, by Rosie Yakob | GeniusSteals.co, a Substack publication with tens of thousands of subscribers.

Martin BihlApr 29, 2025
Long-form answers to short-form questions because that’s just how it comes out of my typewriter. My curation of @faris & @rosieyakob’s #StrandsOfGenius at @geniusstealsco: https://shorturl.at/BNH8y #StLouis #HenryJames @Mls @_MontyAlexander @NYCFC @premierleague @FJasmineG