📝 バーガーキング「スモークハウス ザ・ワンパウンダー」が示す、フードテック時代の「データ駆動型メニュー設計」の戦略的意味

545gの巨大バーガーに隠された、QSR業界のパーソナライゼーション戦略。バーガーキングの「ワンパウンダー」シリーズから見える、消費者センシング技術とメニュー最適化の融合。

🔗 https://techscope365.com/743/

#フドテック #デタ分析 #QSR #AI #テクノロジー

バーガーキング「スモークハウス ザ・ワンパウンダー」が示す、フードテック時代の「データ駆動型メニュー設計」の戦略的意味 – TECH SCOPE

Expiring points are #QSR loyalty's biggest sore spot

35% of US QSR loyalty members say points expiring too quickly is their top frustration with loyalty programs

https://content-na1.emarketer.com/expiring-points-qsr-loyalty-s-biggest-sore-spot

#DigitalMarketing #Retail

Most companies segment by product or demographics. Clayton Christensen argued we should instead ask: what “job” is the customer hiring the product to do? The #QSR chain milkshakes weren’t about flavor, but making a boring commute more satisfying.

https://www.library.hbs.edu/working-knowledge/clay-christensens-milkshake-marketing

Clay Christensen’s Milkshake Marketing | Working Knowledge

Harvard Business School
Super Bowl ads drove 31% QSR foot traffic spike, but will brands return?: Azira foot traffic data shows Dunkin', Little Caesars, and Taco Bell saw 31% store visit increases after 2025 Super Bowl ads, with peak impact hitting 48% on Thursday. https://ppc.land/super-bowl-ads-drove-31-qsr-foot-traffic-spike-but-will-brands-return/ #SuperBowl #Ads #Marketing #QSR #FootTraffic
Super Bowl ads drove 31% QSR foot traffic spike, but will brands return?

Azira foot traffic data shows Dunkin', Little Caesars, and Taco Bell saw 31% store visit increases after 2025 Super Bowl ads, with peak impact hitting 48% on Thursday.

PPC Land
Aviation weather for Salerno Costa d'Amalfi airport (Italy) is “METAR LIRI 211450Z 10006KT 060V130 9999 SCT060 17/07 Q1011” : See what it means on https://www.bigorre.org/aero/meteo/liri/en #salernocostadamalfiairport #airport #salerno #italy #liri #qsr #metar #aviation #aviationweather #avgeek vl
Salerno Costa d'Amalfi airport (Italy) aviation weather and informations LIRI QSR

Aviation weather with TAF and METAR, Maps, hotels and aeronautical information for Salerno Costa d'Amalfi airport (Italy)

Bigorre.org
Command-and-control is outdated. In service work, trust, not tight control, drives real customer connection. https://www.fastcompany.com/91450389/starbucks-niccol-schultz-strategy-mistake #retail #starbucks #qsr
The CEO of Starbucks is making a very big mistake—and it’s destroying what made the company great

Brian Niccol wants to return the world’s biggest coffeehouse to its roots, but his plan is doing the opposite.

Fast Company
Lower-income Americans can't afford McDonald's. What does it mean for the economy?

There is a bifurcation in the American economy between higher- and lower-income consumers. The latter are being left behind.

AOL
Flight: #RYR4788
Registration: 9H-QAU
ICAO code: #4D2269
Callsign: #RYANAIR
Operator: Ryanair
Type: BOEING 737-800
Country: 🇮🇪
From: #QSR to #STN
Speed: 793 kmh
Altitude: 11582 m
Distance: 8.5 km
Angle ∆: 53.6°
Direction ->: NW
Track:
https://tinyurl.com/2yg9n49p
History:
https://www.radarbox.com/data/mode-s/4D2269
https://www.flightradar24.com/data/aircraft/9H-QAU
Photos:
https://jetphotos.com/photo/keyword/9H-QAU
Seen: 21x
ADS-B Exchange - track aircraft live

ADS-B Exchange - track aircraft live - aircraft flight history

Flight: #EZY46KC
ICAO code: #407F35
Callsign: #EASY
Operator: Easyjet Uk
Country: 🇬🇧
From: #QSR to #LGW
Speed: 813 kmh
Altitude: 11582 m
Distance: 3.2 km
Angle ∆: 74.5°
Direction ->: WNW
Track:
https://tinyurl.com/2cu3wphg
History:
https://www.radarbox.com/data/mode-s/407F35
Seen: 38x
ADS-B Exchange - track aircraft live

ADS-B Exchange - track aircraft live - aircraft flight history

Flight: #RYR4788
Registration: 9H-QAA
ICAO code: #4D21E9
Callsign: #RYANAIR
Operator: Ryanair
Type: BOEING 737-800
Country: 🇮🇪
From: #QSR to #STN
Speed: 822 kmh
Altitude: 11582 m
Distance: 1.3 km
Angle ∆: 83.7°
Direction ->: WNW
Track:
https://tinyurl.com/29toaa5g
History:
https://www.radarbox.com/data/mode-s/4D21E9
https://www.flightradar24.com/data/aircraft/9H-QAA
Photos:
https://jetphotos.com/photo/keyword/9H-QAA
Seen: 26x
ADS-B Exchange - track aircraft live

ADS-B Exchange - track aircraft live - aircraft flight history