FYI: Marmite's new OOH campaign triggers 8x more disgust than average ads: System1 tested Marmite's Love It. Hate It. Cook with it. outdoor campaign with a UK audience, finding 8% disgust - 8x the category average - and 27% happiness. https://ppc.land/marmites-new-ooh-campaign-triggers-8x-more-disgust-than-average-ads/ #Marmite #OOH #Advertising #OutdoorCampaign #Marketing