SignalAndStaticJul 17, 2025
NBCU Says Surge in Sports Ads Boosts Upfront Sales Haul
https://variety.com/2025/tv/news/nbcuniversal-tv-upfront-sports-advertising-surge-1236460926/
#News #MarkMarshall #NBCUniversal #Sports #Upfront
NBCU Says Surge in Sports Ads Boosts Upfront Sales Haul

NBCUniversal says it exceeded $7 billion in upfront sales thanks to a surge of advertiser interest in sports like the Super Bowl and the NBA

Variety
VarietyJul 15, 2025

NBCU Says Surge in Sports Ads Boosts Upfront Sales Haul
#Variety #News #MarkMarshall #NBCUniversal #Sports #Upfront

https://variety.com/2025/tv/news/nbcuniversal-tv-upfront-sports-advertising-surge-1236460926/

NBCU Says Surge in Sports Ads Boosts Upfront Sales Haul

NBCUniversal says it exceeded $7 billion in upfront sales thanks to a surge of advertiser interest in sports like the Super Bowl and the NBA

Variety
DeadlineMay 7, 2025

NBCUniversal To Handle Sales For Comcast’s Cable Spinoff Versant Under Two-Year Agreement
#News #Adsales #Advertising #Comcast #MarkMarshall #NBCUniversal #SpinCo #Versant

https://deadline.com/2025/05/nbcuniversal-adsales-comcast-cable-spinoff-versant-1236388690/

NBCUniversal To Handle Sales For Comcast’s Cable Spinoff Versant Under Two-Year Agreement

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal.

Deadline
VarietyMar 17, 2025

NBCU Moves Telemundo Event After Amazon Crowds Monday Upfronts
#Variety #News #MarkMarshall #NBCUniversal #Telemundo #Upfront

https://variety.com/2025/tv/news/nbcu-moves-telemundo-upfront-event-amazon-1236339631/

NBCU Moves Telemundo Event After Amazon Crowds Monday Upfronts

NBCUniversal will move an upfront event for Telemundo off of its long held Monday evening perch after Amazon unveiled plans to crowd the evening

Variety
VarietyFeb 14, 2025

‘SNL’s’ Anniversary Gift to NBC: Classic Sketches Turned Into Commercials, Including The Californians and Please Don’t Destroy
#Variety #News #LorneMichaels #MarkMarshall #NBC #SaturdayNighLive

https://variety.com/2025/tv/news/snl-50-anniversary-nbc-commercials-delicious-dish-please-dont-destroy-1236308380/

'SNL's' Anniversary Gift to NBC: Commercials Built on Famous Sketches

To lure advertisers to the 50th anniversary of "SNL," NBC launched its efforts in 2023 -- months ahead of the debut of the event

Variety
VarietyJan 16, 2025

Leadership and Levity: Sony Pictures Chief CEO Ravi Ahuja, NBCUniversal’s Mark Marshall on 2025 Plans and Beyond
#Variety #News #MariaTaylor #MarkMarshall #RaviAhuja #StrictlyBusiness

https://variety.com/2025/biz/news/sony-ravi-ahuja-nbcuniversal-mark-marshall-maria-taylor-strictly-business-1236276031/

Sony Pictures' Ravi Ahuja, NBCUniversal's Mark Marshall on 2025 Plans

Sony Pictures CEO Ravi Ahuja talks leadership, NBCUniversal's Mark Marshall brings the fun with NBC Sports host Maria Taylor on 'Strictly Business.'

Variety
VarietyJul 30, 2024

NBCU Expects to Surpass $1.25 Billion in Paris Olympics Ad Sales, Setting New Record
#Variety #News #MarkMarshall #NBCUniversal #ParisOlympics

https://variety.com/2024/tv/news/nbcuniversal-paris-olympics-advertising-sales-record-1-25-billion-1236090437/

NBCU Expects to Surpass $1.25 Billion in Paris Olympics Ad Sales

NBCUniversal expects a new record ad haul tied to its telecast of the Paris Olympics, surpassing the $1.25 billion it sold in the 2020 Tokyo event

Variety
DeadlineMay 13, 2024

NBCUniversal Says Domino’s Sold 38% More Pizza After Buying Ads Through Its Cross-Platform Tool
#Executives #News #Advertising #MarkMarshall #NBCUniversal #Upfronts

https://deadline.com/2024/05/nbcuniversal-dominos-pizzasold-38-more-pizza-after-buying-ads-via-its-one-platform-tools-1235914055/

NBCUniversal Says Domino’s Sold 38% More Pizza After Buying Ads Through Its Cross-Platform Tool

NBCUniversal says its recently introduced ad technology helped drive a 38% increase in sales for pizza chain Domino's in a recent trial.

Deadline
VarietyMay 9, 2024

How NBCUniversal Ad Sales Chief Mark Marshall Keeps His Cool as Tough Upfront Negotiations Loom
#Variety #News #MarkMarshall #NBCUniversal #Olympics #Upfront

https://variety.com/2024/tv/news/mark-marshall-nbcuniversal-upfront-yaccarino-1235997039/

NBCUniversal Ad Sales Chief Mark Marshall is Ready for His Upfront

NBCUniversal ad sales chief Mark Marshall takes a less inflammatory approach than his predecessor to luring $7 billion in commitments in the upfront.

Variety
VarietyJan 8, 2024

NBCU Bets on Rising Demand for Ad Deals Based on Consumer Niches, Rather Than Broader Crowds
#Variety #News #MarkMarshall #NBCUniversal #Upfront #Upfront2024

https://variety.com/2024/tv/news/nbcuniversal-advertising-commercials-audience-buying-mark-marshall-tv-upfront-1235864610/

NBCU Bets on Rising Demand for Ad Deals Based on Consumer Niches

NBCUniversal unveils new technology aimed at fostering more ad deals that encompass both linear and digital inventory

Variety