Temu's abrupt withdrawal from U.S. Google Shopping

Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse.

PPC Land
ICYMI: Temu's abrupt withdrawal from U.S. Google Shopping: Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse. https://ppc.land/temus-abrupt-withdrawal-from-u-s-google-shopping/ #Ecommerce #DigitalMarketing #GoogleShopping #Temu #Tariffs
Temu's abrupt withdrawal from U.S. Google Shopping

Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse.

PPC Land

Search Engine Land: Temu pulls its U.S. Google Shopping ads. “Temu completely shut off Google Shopping ads in the U.S. on April 9, with its App Store ranking subsequently plummeting from a typical third or fourth position to 58th in just three days. The company’s impression share, which measures how often their ads appear compared to eligibility, dropped sharply before disappearing […]

https://rbfirehose.com/2025/04/15/search-engine-land-temu-pulls-its-u-s-google-shopping-ads/

Search Engine Land: Temu pulls its U.S. Google Shopping ads | ResearchBuzz: Firehose

ResearchBuzz: Firehose | Individual posts from ResearchBuzz
Temu pulls its U.S. Google Shopping ads

The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.

Search Engine Land
Temu's abrupt withdrawal from U.S. Google Shopping

Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse.

PPC Land
Temu's abrupt withdrawal from U.S. Google Shopping: Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse. https://ppc.land/temus-abrupt-withdrawal-from-u-s-google-shopping/ #Temu #GoogleShopping #Ecommerce #Tariffs #DigitalMarketing
Temu's abrupt withdrawal from U.S. Google Shopping

Chinese e-commerce giant's sudden advertising pullback coincides with heightened tariffs and app ranking collapse.

PPC Land

Google Merchant Center product click reporting to change to match how Google Ads reports clicks starting on April 21st https://www.seroundtable.com/google-merchant-center-click-reporting-update-39120.html

#googlemerchantcenter #googleads #google #googleshopping

Google Merchant Center Click Reporting To Change Next Month

Google will change how it counts clicks in Google Merchant Center starting April 21, 2025. This change will make clicks count the same way Google Ads counts clicks. This means your current and histori

Search Engine Roundtable

Google Shopping Ads with "First order" discount label spotted by @beXtremeArpan (not too far off from "1st order price" spotted by @AlfredSimon ) https://www.seroundtable.com/google-shopping-ads-first-order-label-39080.html

#googleshopping #googlemerchantcenter #googleads #google #googleshoppingads

First Order Discount Label On Google Shopping Ads

In December, Google Merchant Center introduced a new field for "first order" discount. Now, we are seeing "First order" labels in the Google Shopping Ads within the Google Search results. We've seen G

Search Engine Roundtable
Google Tests Three Rows Of Google Shopping Ads

To be honest, this seems more like a quirk than a test, but Sachin Patel spotted Google showing three rows of Google Shopping Ads in the Google Search results. We've seen two rows on mobile search pr

Search Engine Roundtable

Google Merchant Center structured data docs added returnPolicyCountry to the return code examples https://www.seroundtable.com/google-merchant-center-returnpolicycountry-39066.html

#googlemerchantcenter #googleseo #googleshopping #seo

Google Merchant Center Adds Return Code Example With returnPolicyCountry

Google added returnPolicyCountry to the return policy code examples within the Google Merchant Center structured data document. This is because Google requires returnPolicyCountry for MerchantReturnP

Search Engine Roundtable