matbennett

@[email protected]
36 Followers
55 Following
149 Posts
Cheese and Whiskey loving ex agency-owner turned agency Advisor / Coach / Mentor.
Websitehttps://www.matbennett.com
Topics#leadership #agency #business #web #nonsense
LinkedInhttps://www.linkedin.com/in/matbennett
Show threadmatbennettJan 29, 2024
@bradenslen
New aftershave?
matbennettJan 28, 2024
CoywolfJan 27, 2024

To thwart spammers from exploiting insecure bulk email servers, Google and Yahoo now require domain owners to add Domain-based Message Authentication, Reporting & Conformance (DMARC) policies or risk having their email messages blocked by their platforms. Fortunately, there's an easy method to add them using Cloudflare.

https://www.coywolf.news/email/how-to-add-dmarc-policy-gmail-yahoo-mail/

#EmailMarketing #Newsletters #Security #AntiSpam

Gmail and Yahoo Mail now require DMARC policies; Here's how to easily add them

To thwart spammers from exploiting insecure bulk email servers, Google and Yahoo now require domain owners to add Domain-based Message Authentication, Reporting & Conformance (DMARC) policies or risk having their email messages blocked by their platforms. Fortunately, there's an easy method to add them.

Coywolf News
Show threadmatbennettJan 21, 2024

@jamesmarshall

Everyone always thinks that advertising doesn't work on them, yet advertisers consistently measure ROI from it. There's a cognitive bias at play.
Also most advertising isn't designed to be "see the ad, click and buy the thing".

Show threadmatbennettJan 14, 2024
@bradenslen
Very wise. I think that is slightly colder than I have my home freezer set. No wind in there either
matbennettJul 2, 2023
ScarfolkJun 23, 2023
It's that time again...
#Glastonbury23
#scarfolk
matbennettJan 18, 2023
The OatmealJan 18, 2023
This is from a larger comic about creativity: https://theoatmeal.com/comics/creativity_things
Eight marvelous and melancholy things I've learned about creativity - The Oatmeal

A 10 minute read.

The Oatmeal
matbennettJan 13, 2023
John MuellerJan 13, 2023

#SEO in your <head> vs too much #JavaScript?

This comes up from time to time, I thought I'd be more elaborate once (it's not new). Search engines (I only really know Google, YMMV) render HTML pages and there are some settings that need to be found in the <head> of a page in order to be valid. If you care about these settings, don't make the <head> brittle, and ideally move those settings to the top of the <head>.

Show threadmatbennettJan 6, 2023
This means that a publisher with unique content has no means to ensure it is not absorbed en masse by an entity that could then cannibalise their traffic. In terms of copyright, I am sure OpenAI will rely on the argument that any reproduction of content is transformative and therefore not protected. That won't be much relief to the publisher if chatgpt bing takes off.
Show threadmatbennettJan 6, 2023

That leaves us with the odd situation where chatGPT powered search could lead to the deterioration of its own data sources.

Presumable a chatGPT bing feature will be using the openAI crawl rather than bingbots own crawl. As far as I have been able to find, there is no practical way yet to block chatGPT from crawling and absorbing your own content. ../cont

Show threadmatbennettJan 6, 2023

Why go looking for a website to visit when the answer is already in front of you?

Many of the billions of pages that were crawled to train chatGPT are dependent on search traffic. Without that traffic website revenue dries up and the information ceases to be published. Whilst chatGPT will retain knowledge of what was previously published, it will never be able to update it's information from any publisher who has shut up shop... /cont