If you've been struggling to make sense of the Google HCU, the Helpful Content Update, I have a story of hope: a recovery. But to do it, I needed to change how I interpreted what Google had been trying to do.

I'm a technology journalist, and that means making sense of technology for people. But I'm also an SEO specialist, and that means solving problems of search for websites, even if it might be my own.

My first article at @searchengineland is a combination of both of those with a hint of humour, as I explain my process that has seemingly led to a HCU recovery.

https://searchengineland.com/google-hcu-recovery-447450

#seo

I've written a rather long and slightly humorous (slightly) on the things I did that helped lead to an HCU recovery.

I don't believe Pickr is the best place to run this, so pitched to Search Engine Land, but never heard back.

So where is the best place to run this: LinkedIn, Medium, or nudging @rustybrick to see if he takes voluntary contributions?

Happy to help. I've been trying to proactively help other small publishers based on my successes.

#hcu #helpfulcontentupdate #seo

If you're still waking up to a blue screen, I've written a piece (and talked about the issue on radio) that should help: https://www.pickr.com.au/news/2024/faulty-crowdstrike-patch-takes-out-the-world-of-windows-what-you-can-do/

#crowdstrike #windows #techsupport