It’s like Nike abandoning the swoosh and renaming themselves Y.
Or Apple abandoning the apple and rebranding as B.
Most company execs/owners would be thrilled to have so much brand recognition that their product could be recognized (and positively so) around the world by symbol only. They burn thru billions trying to get to that point.
This clown paid billions for a brand that had that, then he tossed it all away.
For instance. I’m questioning my entire career at the moment. Do I think I’m going to leave coffee? Probably not.
But I’m still in a whirlwind of middle aged “what am I doing with my life” and “what options do I have” place.
Would be much harder to post these in the massive followers and friends on the other sites.
Doug Bowman