Giulio del Bufalo

13 Followers
81 Following
36 Posts
Brand Management at 160over90, ex Publicis Media. Marketing, sport and mediocre jokes. I'm a Skeptical Optimist: https://giuliodelbufalo.substack.com
My Twitterhttps://twitter.com/buffalogiu
My Newsletterhttps://giuliodelbufalo.substack.com/
My Posthttps://post.news/buffalogiu
My Linkedinhttps://www.linkedin.com/in/giulio-del-bufalo/
I love smart and unexpected brand activations/executions, and this one by Zillow and Netflix for Knives Out Glass Onion is delightful. Zillow posted a listing for the infamous Glass Onion villa where the majority of the movie takes place, for a paltry $450M. The posting was picked up by the Zillow Gone Wild handle, which has 1.7M followers. Partnerships like this one can go a very long way. #Advertising #Netflix #KnivesOut

A recent FT article has prompted discussion on birdsite as to why the idea that you become "more conservative as you age" seems to be breaking down.

As I've talked about before, this has ALWAYS misunderstood what happens. Which is that people become more conservative when they feel part of (or the opportunity to be part of) the status quo and want to preserve it.

And Xennials/below don't have that.

Here's a thread to explain. 🧵

I want to be "get massages whenever I want" rich
Passatelli have always been a Christmas lunch tradition in my family back in Italy. This has been the fourth Christmas in a row in the US so I finally decided to make them. Decent result.
@fedg @mo @whatleydude thank you sir
@will_humphrey that's a real test of your commitment
It's interesting to test out new platforms as alternatives to Twitter. The debates about what features should be ported from Twitter (e.g. quote tweeting) are shaping up to both fascinating and utterly painful.
@Davidtoddmccarty I like them but I've read some experts claim that it's one of the features that led to social media turning so nasty (unleashing human nature I suppose)
@mo @whatleydude hmmm I did not know that. Lots to figure it out it seems... good thing I'm a procrastinator and would rather go down a rabbit hole here than do other more important things
@whatleydude stop hiding your follows from me!!