Small city? Lower competition means your Google Ads for therapist budget goes further. Use city-specific keywords like "therapist in [city]" or "anxiety counseling [town name]." Set location to Presence Only so ads reach people actually near you. Keep ad groups focused on one specialty. Even $400–$600/month can consistently fill your appointment slots when you're not competing with hundreds of other practices .https://digitalipsum.com/services/performance-marketing-for-mental-health-and-wellness-brands/




