Facebook helped advertisers target teens who feel “worthless”
“Facebook's algorithms can determine, and allow advertisers to pinpoint, ‘moments when young people need a confidence boost.’”
Can estimate when teens feel “worthless,” “insecure,” “defeated,” “anxious,” “silly,” “useless,” “stupid,” “overwhelmed,” “stressed,” and “a failure.”
Via twitter.com/@lldzne
if one replaces 'teens' with 'voters', it becomes painfully clear how something like that can be used for targeting wavering voters to sway them, at-risk opposition voters to scare them into not voting, etc.
Even if Cambridge Analytica has the baby version (or a failed/inconsistent version) of these techniques, they are not implausible, they are not imaginary, and they are not "conspiracy".
They're the inevitable outcome.
Aral Balkan
SydneyEFalk