ICYMI: Google, Meta, Moloco, and Unity buy into AppsFlyer to keep measurement neutral: Google, Meta, Moloco, and Unity invest in AppsFlyer to preserve neutral mobile attribution amid AI-driven advertising growth and a $2.7 billion valuation deal. https://ppc.land/google-meta-moloco-and-unity-buy-into-appsflyer-to-keep-measurement-neutral/ #Google #Meta #Moloco #Unity #AppsFlyer