FYI: AI shortlists are commerce media's next paid placement battle: Koddi research finds 84% of commerce media leaders would invest in AI recommendation visibility, as 70% already use agents for campaign execution. June 2026. https://ppc.land/ai-shortlists-are-commerce-medias-next-paid-placement-battle/ #AI #CommerceMedia #DigitalMarketing #PPC #MarketingStrategy
AI shortlists are commerce media's next paid placement battle

Koddi research finds 84% of commerce media leaders would invest in AI recommendation visibility, as 70% already use agents for campaign execution. June 2026.

PPC Land
@ppcland funny how "AI visibility" is basically becoming the new SEO, except now you're paying to be in a shortlist a model spits out. wonder how small sellers compete once placement gets auctioned off the way ad slots did