ICYMI: Spain's CTV market hits 95% penetration - but ads still face a trust gap: IAB Spain's 2026 CTV study finds 34.3 million users, 175 million euros in ad spend, and measurement gaps that are still slowing advertiser confidence in Spain. https://ppc.land/spains-ctv-market-hits-95-penetration-but-ads-still-face-a-trust-gap/ #CTV #PublicidadDigital #EspaƱa #Marketing #ConfianzaDelAnunciante
Spain's CTV market hits 95% penetration - but ads still face a trust gap

IAB Spain's 2026 CTV study finds 34.3 million users, 175 million euros in ad spend, and measurement gaps that are still slowing advertiser confidence in Spain.

PPC Land