Kevin BeaumontGoing all in with GenAI, the case study.
In fairness, with GenAI you can accelerate things - eg the business directly into a wall.
A thing being repeated across businesses worldwide, including at Microsoft, is C level execs struggling to know why most staff aren’t using Copilot for M365, despite how much it costs.
Because most staff don’t spend all day in Teams meetings reading out PowerPoint slides to people who pretend to care. They have actual jobs. Doing work. Which they know how to do. Because it is their job.
Chris Pitts@GossiTheDog Certainly for software development there seems to be an underlying belief with non-engineers (especially management “I wrote a website once” types) that writing software “is just typing”.
What you describe fits that theory pretty well IMO
caskfan@thirstybear @GossiTheDog metrics such as counting the number of lines of code reinforce that way of thinking. I once worked on a project that measured the ratio of code to comments (supposedly as a measure of quality)
@thirstybear @GossiTheDog we saw lots of:
# add 1 to x
x = x + 1
Ken Milmore@caskfan @thirstybear @GossiTheDog Yes also misapplication of coding standards, such as to avoid unnamed constants in the code.
i = i + 1;
becomes
#define ONE 1
i = i + ONE;
and the code passes review.
@caskfan @GossiTheDog I honestly thought we had grown out of that as an industry back in the 80s/90s because it simply does not work.
AI seems to be dragging us back: “Ooh! Look at all the code we can now generate! We can get applications done twice as quickly with fewer people! Never mind the quality, feel the width!” 🤦♂️
@caskfan @GossiTheDog Finally got around to watching this video and suddenly some more things start to make sense.
Batten down the hatches, folks, it's going to be a rough ride for a few years.
Chris Pitts (@[email protected])
This is a really quite interesting point of view that makes some kind of perverted sense. Certainly food for thought. Rory Sutherland (VC, Ogilvy UK) 2026 predictions. https://www.youtube.com/watch?v=6SXCJhqXubU