Just noticed this on my kids' box of Frosted Flakes. Why would you need to specify that your mascot, the cartoon you invented for the purpose of advertising your sugared wheat shards, endorses your cereal? Is your spokestiger moonlighting for some other brands? Are his affections (which are, again, the product of your own internal marketing committeebrains) for your mouth-lacerating breakfast razors in doubt? Who is this for?
Still gonna eat three bowls of this stuff after bedtime, though.
@HG Follow-up: what unofficial cereals does Tony like?
@josh @HG Came here to say this. I want to know if he has a preferred cereal, or if he's always eaten frosted flakes but one time went to a marketing conference and the breakfast buffet only had porridge and he was racked with guilt as he ate the deliciously warm porridge.

@pbone @josh

I'm guessing he's a big quinoa guy.

@HG @pbone Yeah but not on main. That’s what alt is for.
@HG Sorry to say that you missed your calling as a hard-hitting cereal review guy for a major national newspaper.
@HG It smacks of desperation.
@HG Design-by-committee. That last bastion of a 60+ guy on the company payroll who insists that mentions of false sponsorship are needed to fill "white space" on the box.
@HG it's so you don't get fooled by Frosted Fakes, the official cereal of Lony the Liger

@HG

You're not thinking outside of the box.

@jrconlin

The thought of anyone with such a deep voice laying pipe is, I hate to say it, really funny to me.

@HG

The downside being you know exactly what he'd say to "How was it for you, baby?"

@HG Tigers are killers. Tony is a cereal killer. Frosted Flakes is the only cereal they can officially link him to.

Some theories link him to Coco Puffs, but that's Cuckoo.