A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise