A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise

I want to make a plain argument for backing The Pack - not as a goodwill gesture, but as an investment in structural change with measurable potential return.

The problem is documented: independent Australian musicians earn almost nothing from streaming. Government funding is capped and competitive. The current architecture will not fix itself.

The solution draws on approaches that have been tested and validated: user-centric payment models, local discovery infrastructure, democratic cooperative governance.

We've built them into the architecture from the ground up. The market demand is documented: 42% of music-engaged Australians would pay for an Australian-only platform.

At the most conservative adoption scenario, The Pack generates $152.84M annually in direct artist payments and sector development. An order of magnitude more than all State and Commonwealth music funding combined.

The ask of our community is just $45,000. The potential return - economic, cultural, structural - is genuinely large. Can you support us?

https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #AustralianMusic #SocialEnterprise #CulturalInvestment

A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise

I want to make a plain argument for backing The Pack - not as a goodwill gesture, but as an investment in structural change with measurable potential return.

The problem is documented: independent Australian musicians earn almost nothing from streaming. Government funding is capped and competitive. The current architecture will not fix itself.

The solution draws on approaches that have been tested and validated: user-centric payment models, local discovery infrastructure, democratic cooperative governance.

We've built them into the architecture from the ground up. The market demand is documented: 42% of music-engaged Australians would pay for an Australian-only platform.

At the most conservative adoption scenario, The Pack generates $152.84M annually in direct artist payments and sector development. An order of magnitude more than all State and Commonwealth music funding combined.

The ask of our community is just $45,000. The potential return - economic, cultural, structural - is genuinely large. Can you support us?

https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #AustralianMusic #SocialEnterprise #CulturalInvestment

A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise

I want to make a plain argument for backing The Pack - not as a goodwill gesture, but as an investment in structural change with measurable potential return.

The problem is documented: independent Australian musicians earn almost nothing from streaming. Government funding is capped and competitive. The current architecture will not fix itself.

The solution draws on approaches that have been tested and validated: user-centric payment models, local discovery infrastructure, democratic cooperative governance.

We've built them into the architecture from the ground up. The market demand is documented: 42% of music-engaged Australians would pay for an Australian-only platform.

At the most conservative adoption scenario, The Pack generates $152.84M annually in direct artist payments and sector development. An order of magnitude more than all State and Commonwealth music funding combined.

The ask of our community is just $45,000. The potential return - economic, cultural, structural - is genuinely large. Can you support us?

https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #AustralianMusic #SocialEnterprise #CulturalInvestment

A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise

I want to make a plain argument for backing The Pack - not as a goodwill gesture, but as an investment in structural change with measurable potential return.

The problem is documented: independent Australian musicians earn almost nothing from streaming. Government funding is capped and competitive. The current architecture will not fix itself.

The solution draws on approaches that have been tested and validated: user-centric payment models, local discovery infrastructure, democratic cooperative governance.

We've built them into the architecture from the ground up. The market demand is documented: 42% of music-engaged Australians would pay for an Australian-only platform.

At the most conservative adoption scenario, The Pack generates $152.84M annually in direct artist payments and sector development. An order of magnitude more than all State and Commonwealth music funding combined.

The ask of our community is just $45,000. The potential return - economic, cultural, structural - is genuinely large. Can you support us?

https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #AustralianMusic #SocialEnterprise #CulturalInvestment

A few figures that have shaped how we think about The Pack's potential to change the music industry. Australia's recorded music market: $717M in 2024. Streaming subscriptions: $509M of that. Federal government music funding: approximately $18M....

The Pack's conservative low-adoption scenario - 30% of a 5M TAM at $9.99/month - generates $152.84M annually in combined direct artist payments and sector development. That's a significant multiplier on current government funding, in the low scenario.

At medium adoption (3M subscribers), the multiplier reaches eight times. At high adoption, thirteen. Projections are projections - they describe what the model produces at a given scale, not what scale will be achieved. But the structural logic is sound.

The government won't fund us… so we're asking our community to help us raise $45,000 to finish it. https://crowdfunding.startsomegood.com/thepackmusiccoop

#ImpactInvestment #CulturalPolicy #AustralianMusic #SocialEnterprise